Product Manager

Great Plains Manufacturing, Inc.•Salina, KS

13d•Onsite

About The Position

Great Plains Manufacturing is seeking a Product Manager to support its Construction Equipment (CE) Attachments business. The role supports planning and management of assigned product lines throughout their life cycle, working with customers, dealers, sales, engineering, and other internal teams to identify market needs and support profitable growth. It is suited to someone with an interest in construction equipment and product management who is ready to take greater ownership of a product line and further develop product management skills. This is an on-site position based in Salina, Kansas. Domestic and occasional international travel is required, up to approximately 30%.

Requirements

3–5 years of experience in product management, product development, sales, marketing, or a related role.
Ability to gather and analyze customer, market, competitor, and product information and translate findings into recommendations.
Strong written and verbal communication skills and ability to work effectively with customers, dealers, sales teams, engineers, and other cross-functional partners.
Strong organizational skills and ability to manage multiple projects and priorities.
Comfort spending time with customers and dealers in the field and developing a practical understanding of equipment applications.
Ability and willingness to travel domestically and internationally up to approximately 30%.
Follow company policies and OSHA safety regulations and wear prescribed safety and protective equipment.

Nice To Haves

Bachelor’s degree in business, marketing, engineering, agriculture, construction, or a related field preferred.
Experience with construction equipment, attachments, agricultural equipment, heavy equipment, or a related industry preferred.

Responsibilities

Support identification and definition of market requirements and customer needs for assigned product lines.
Gather and analyze customer, industry, and competitive information to identify product opportunities, market needs, and gaps in the existing product offering.
Work with senior Product Management leadership to identify opportunities for new products and improvements to existing products.
Represent the voice of the customer by gathering feedback from dealers, customers, sales teams, and other stakeholders and communicating those needs to Engineering and Product Development.
Participate in new product development projects and support product planning, schedules, market requirements, product positioning, and stakeholder communication.
Support development and maintenance of market-based pricing by gathering competitive pricing, product positioning, cost, and market information.
Monitor the performance and competitiveness of assigned products and recommend product, pricing, or positioning changes when appropriate.
Develop knowledge of assigned products, competitive products, customers, applications, and market segments.
Support product launches by developing product information, sales tools, training materials, and other dealer and sales resources.
Provide product training to dealers and sales teams on product features, applications, positioning, and competitive advantages.
Attend trade shows, dealer events, customer visits, sales meetings, and other industry events to support assigned product lines and develop market knowledge.
Work with Sales, Engineering, Marketing, Operations, Purchasing, and other functional teams to support product initiatives.
Maintain Product Management systems, product information, competitive data, and other tools used to manage assigned product lines.
Travel domestically and internationally to visit customers, dealers, suppliers, trade shows, and support sales activities, up to approximately 30%.
Follow Great Plains Manufacturing policies and OSHA safety regulations and wear prescribed safety and protective equipment.