Product Line Sales Director – Food Packaging Equipment

SYNTEGON • Raleigh, NC

1d

About The Position

The Product Line Sales Director will drive the growth and strategy of a specific food packaging equipment product line across North America. The role bridges Technical Sales Management and Application Engineering with regional sales teams, providing technical expertise and commercial strategies to help win major accounts, maximize revenue, and align regional operations with European manufacturing hubs. The position has a dotted-line relationship to frontline sales and works closely with the regional Sales Director.

The director provides guidance to Frontline Sales and Key Account Managers, participates in high-value and complex client meetings, and serves as the primary regional interface with the Swiss and German factories on customization, project scope, and technical compliance. The role owns the product line’s North American order intake, revenue, margin, and market-share targets. Domestic and international travel may be up to 50%.

Requirements

• Bachelor’s degree in business, engineering, or a related field.
• At least 8 years of experience in technical sales, product management, or business development.
• Demonstrated success working in matrix organizations and influencing frontline teams and technical managers or Application Engineers.
• Professional fluency in English.
• Ability to travel domestically and internationally up to 50%.

Nice To Haves

• Master’s degree preferred.
• Proficiency in German highly preferred to facilitate collaboration and technical communication with the Swiss and German factories.

Responsibilities

• Drive growth and strategy for the product line across North America.
• Provide technical and commercial guidance to Frontline Sales and Key Account Managers.
• Participate in high-value, complex client meetings to present product value propositions.
• Partner with the regional Sales Director to align product goals with frontline sales targets.
• Serve as the primary regional interface with the Swiss and German factories to coordinate product customization, project scope, and technical compliance.
• Own and secure North American order intake, revenue, margin, and market-share targets for the product line.

What This Job Offers

• Job Type: Full-time
• Career Level: Director