Food Packaging Product Manager – Flexible & Rigid Packaging

Shorr Packaging Corp.•Los Angeles, CA

About The Position

Shorr is seeking an experienced Food Packaging Product Manager with deep technical knowledge of primary food packaging and strong commercial instincts. The role focuses on translating expertise in flexible and rigid packaging into customer solutions that improve performance and support business growth. This is a customer-facing role that works directly with customers, sales professionals, suppliers, and internal teams to identify opportunities, develop packaging solutions, support trials and conversions, and grow Shorr’s food packaging business. The position combines technical credibility, consultative customer engagement, sales enablement, supplier relationship development, and ownership of the opportunity pipeline.

Requirements

Significant experience in primary food packaging, with strong technical knowledge of flexible and/or rigid packaging.
Deep understanding of packaging substrates, materials, structures, applications, functionality, graphics, and manufacturing processes.
Demonstrated ability to turn technical packaging knowledge into commercial opportunities and customer solutions.
Experience working directly with customers on packaging specifications, trials, conversions, troubleshooting, or new-product applications.
Strong consultative-selling skills and ability to influence technical, operational, procurement, and executive stakeholders.
Ability to present complex technical information in a practical, business-focused way.
Experience building productive relationships with packaging manufacturers and suppliers.
Strong project-management skills and ability to manage multiple customer opportunities simultaneously.
Excellent communication, presentation, negotiation, and problem-solving skills.
Self-directed, entrepreneurial approach and a track record of taking ownership and driving results.

Responsibilities

Identify, develop, and help convert opportunities for primary food packaging, including flexible and rigid packaging solutions.
Partner with Shorr’s sales team to identify opportunities in existing accounts and develop new target customers.
Drive growth in sales, margin dollars, and margin percentage while protecting and expanding strategic customer relationships.
Build and maintain a pipeline of food packaging projects and opportunities.
Provide expertise in flexible and rigid packaging, including substrates, films, structures, applications, graphics, performance characteristics, and emerging technologies.
Assess customer requirements and recommend packaging solutions based on performance, quality, cost, operational requirements, and supply-chain considerations.
Provide technical support from discovery and solution development through customer presentations, trials, commercialization, and implementation.
Coordinate customer flexible-film and rigid-packaging trials and troubleshoot technical challenges in the field.
Engage customers to understand packaging challenges, operating environments, performance requirements, and business objectives.
Uncover customer needs and present packaging recommendations demonstrating value in performance, quality, cost, productivity, sustainability, and supply assurance.
Help customers navigate technical specifications, commercial terms, and implementation requirements.
Partner with and educate Shorr sales professionals on food packaging products, applications, technologies, market trends, and selling strategies.
Support customer proposals, presentations, specifications, samples, and packaging recommendations.
Develop field training to increase the sales team’s confidence and ability to identify and pursue food packaging opportunities.
Develop relationships with flexible and rigid packaging manufacturers and preferred supplier partners.
Identify technologies, materials, capabilities, and regional suppliers that expand Shorr’s value proposition.
Inform sales teams about market conditions, innovations, material trends, supplier capabilities, and emerging packaging solutions.
Track opportunities, trials, conversions, pipeline activity, forecasts, and results, and provide regular updates on progress, customer needs, market conditions, and barriers to growth.
Collaborate with sales, sourcing, marketing, design, quality, operations, suppliers, and leadership to move opportunities from concept to commercialization.