Private Client/Trade Ambassador (PT) - Robert Hall Winery

O’Neill Vintners and Distillers•Paso Robles, CA
•Onsite

About The Position

Robert Hall Winery seeks an experienced hospitality professional to shape and lead the estate’s guest experience for collectors, members, trade partners, and VIP guests. This part-time role is centered on relationship-driven hospitality, elevated hosting, personalized guest experiences, private client relationship management, and public representation of the Robert Hall brand. The ambassador works closely with the Manager, Estate Events & Activations, as well as hospitality, culinary, sales, winemaking, marketing, and leadership teams, to coordinate guest experiences, trade engagement, and event-related hosting. The role helps guests understand Robert Hall’s wines, estate story, farming and sustainability practices, hospitality philosophy, and commitment to Regenerative Organic Farming and responsible business practices. The successful candidate anticipates guest needs, delivers customized experiences, and supports guest retention, membership growth, and long-term client engagement. The position is based on-site at Robert Hall Winery and involves indoor and outdoor hospitality settings, daily guest and team interaction, and occasional local and out-of-market travel (approximately 5%). Work includes weekends, holidays, evenings, and winery events as business needs require. This is a non-exempt position with base compensation of $30 per hour, with possible tips or incentive plans.

Requirements

  • At least 3 years of experience in luxury hospitality, retail, resort, or culinary-focused environments, working directly with discerning clientele such as ultra-high-net-worth individuals, top-tier guests, collectors, members, private clients, VIPs, or trade partners.
  • Demonstrated success building and sustaining long-term client or guest relationships.
  • Experience hosting personalized, high-touch guest experiences.
  • Strong understanding of elevated hospitality standards, guest engagement, client follow-up, and relationship-based selling.
  • Ability to communicate complex or nuanced subjects clearly, warmly, and appropriately for the audience.
  • Experience using CRM systems or guest databases to document preferences, track relationships, and support follow-up.
  • Ability to work weekends, holidays, evenings, and events as required.
  • Must be at least 21 years of age.
  • California Food Handlers Training and RBS Certification required within 30 days of employment.
  • Warm, polished, emotionally intelligent, and able to adapt to different guests and situations.
  • Excellent communication and listening skills.
  • Calm under pressure and highly organized.
  • Able to work independently while contributing positively to a collaborative team.
  • Professional presence with a genuine and approachable style.
  • Ability to stand and walk for extended periods throughout the workday.
  • Ability to lift and carry up to 40 pounds occasionally, including wine cases, event materials, and hospitality equipment.
  • Ability to navigate stairs, vineyards, production spaces, and outdoor hospitality areas.
  • Ability to work in varying weather conditions during outdoor events and guest experiences.
  • Strong attention to detail and ability to manage multiple priorities.
  • Ability to maintain professionalism, composure, and hospitality standards in a dynamic guest-facing environment.
  • Ability to communicate clearly and effectively with guests, team members, and industry partners.

Nice To Haves

  • Wine industry experience, particularly in luxury hospitality, private client sales, or winery membership programs.
  • Knowledge of Paso Robles, fine wine service, and collector culture.
  • WSET, Court of Master Sommeliers, or similar wine education.
  • Experience representing a luxury brand publicly through events, partnerships, or client development activities.
  • Passion for hospitality, wine, food, travel, culture, and creating meaningful guest experiences.

Responsibilities

  • Host on-site and off-site private tastings, member gatherings, and estate experiences for collectors, members, VIP guests, media, and trade partners, in partnership with the Manager, Estate Events & Activations.
  • Create intentional, welcoming, well-paced, and personalized experiences that reflect Robert Hall’s quality, character, and standards.
  • Guide guests through the winery’s wines, vineyard sources, farming and sustainability practices, hospitality philosophy, and estate story.
  • Serve as the primary on-site resource for VIPs, members, and private clients, ensuring a seamless visit and elevated service.
  • Develop and maintain long-term relationships with collectors, members, and high-value guests.
  • Provide ongoing client care, including visit planning, personalized outreach, follow-up communication, and relationship management.
  • Maintain accurate guest profiles, relationship notes, preferences, and follow-up details in CRM systems.
  • Use client insights to support retention, engagement, repeat visits, and thoughtful wine recommendations.
  • Identify opportunities to deepen guest connections through membership, allocations, library offerings, events, and curated estate experiences.
  • Host trade partners, sommeliers, distributors, media, and industry guests at the estate in collaboration with the Manager, Estate Events & Activations.
  • Represent Robert Hall at winery events, charitable functions, community gatherings, and selected off-site experiences as directed.
  • Build relationships with partners who support the winery’s values, hospitality standards, and sustainability commitment.
  • Partner with sales and leadership teams and the Manager, Estate Events & Activations to develop relationships in key markets.
  • Travel occasionally for trade events, member experiences, or brand representation opportunities.
  • Coordinate on-site guest visits with the Tasting Room Management Team and the Manager, Estate Events & Activations, attending to timing, communication, and service flow.
  • Contribute to hospitality goals related to guest satisfaction, conversion, retention, repeat business, and long-term relationship growth.
  • Help maintain a calm, team-oriented, and professional environment during service and events.

Benefits

  • Tips or incentive plans may be available, as applicable.
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