Wine Educator, Robert Hall Winery

O’Neill Vintners and Distillers•Paso Robles, CA

11d

About The Position

Robert Hall Winery is a family-owned winery in Paso Robles and a recognized leader in sustainable winegrowing. The Wine Educator embodies the winery’s hospitality philosophy by delivering refined, personalized wine experiences that reflect its craftsmanship, elegance, and sense of place. The role guides guests through the winery’s wines, story, and estate with authenticity, thoughtful service, and engaging storytelling, while cultivating relationships and tailoring experiences to guest preferences. Working in a dynamic, team-driven environment, the Wine Educator collaborates across departments to deliver daily hospitality and special events. As a brand ambassador, the role supports wine sales, wine club membership growth, and long-term guest engagement while upholding high standards of service and the company’s sustainability and excellence values.

Requirements

At least 21 years of age.
Exceptional guest service skills and a polished, engaging, professional presence.
Ability to build rapport and create meaningful guest connections.
Passion for wine, food, and agriculture, and a desire to deepen knowledge.
Strong verbal and written communication skills.
Ability to multitask, remain composed under pressure, and adapt to changing service demands.
Strong attention to detail and commitment to excellent execution.
Collaborative, team-oriented, proactive, and solution-driven approach.
Comfort using technology, including POS systems.
Availability to work weekends, evenings, holidays, and special events.
California Food Handler Certification required within 30 days of hire.
California Responsible Beverage Service (RBS) Certification required within 30 days of hire.
Additional alcohol service certifications as required.
Ability to stand, walk, bend, and move for extended periods and perform repetitive, physically active tasks.
Ability to lift, move, and carry items up to 50 pounds, including boxes and equipment.
Ability to climb ladders and stairs and perform reaching, grasping, stooping, squatting, pushing, and pulling.
Ability to coordinate multiple tasks, follow instructions and procedures, and communicate effectively with a diverse population.
Ability to pass a comprehensive background check and drug screen and comply with company and applicable food safety regulations and policies.

Nice To Haves

At least 2 years of experience in luxury hospitality, wine service, or sales.
Experience with Tock and Commerce7.

Responsibilities

Welcome guests warmly and professionally, creating personalized and memorable experiences.
Lead curated wine tastings and tours, explaining wine profiles, winemaking techniques, vineyard practices, and brand stories.
Build guest relationships, recognize preferences, and tailor experiences accordingly.
Encourage wine purchases and wine club memberships through thoughtful engagement, storytelling, and understanding guest needs.
Process purchases and returns using POS systems and complete daily reconciliation accurately.
Collaborate with hospitality, culinary, and concierge teams to support seamless guest flow and service.
Maintain clean, inviting guest-facing areas and luxury presentation standards.
Support winery member, trade, and client events, including setup, guest engagement, and breakdown.
Represent the winery professionally and with integrity at on-site and off-site events.
Maintain current knowledge of wines, vintages, compliance regulations, and shipping laws.
Expand wine, hospitality, and sales knowledge through training and self-development.
Champion company values, sustainability initiatives, and a commitment to excellence.
Communicate effectively, collaborate with the team, and contribute to a positive, high-performing environment.
Adapt to changing priorities and guest needs in a fast-paced setting.
Perform additional duties as assigned.