Influencer Marketing

Iconma Portal•San Francisco, CA

17h

About The Position

Our client, an American multinational clothing and accessories retailer, is seeking a PR / Social / Influencer Marketing professional for a San Francisco, California or remote location. The role independently manages project intake, timelines, milestones, and deliverables for PR, Social, and Influencer initiatives, aligning work with seasonal campaigns and marketing priorities. The position connects cross-functional teams—including Creative, Brand Marketing, PR, Social, Influencer, Merchandising, Production, and agency partners—to align briefs, creative direction, priorities, and execution needs. It engages channel partners early in ideation, campaign planning, shoot logistics, and creative reviews, and manages channel-specific deliverables such as press kits, lookbooks, social assets, and influencer content briefs through planning, approvals, and delivery. The role also coordinates production and asset requirements, leads kickoffs and status meetings, documents decisions and action items, resolves risks and shifting priorities, facilitates feedback and approvals, and coordinates final asset handoffs. It maintains project tracking tools and documentation and identifies ways to improve workflows and cross-functional collaboration.

Requirements

Highly organized and detail-oriented, with the ability to manage multiple projects, stakeholders, and competing deadlines.
Proactive problem solver who anticipates challenges and drives work forward.
Strong communicator and collaborator who builds effective relationships across creative, marketing, and production teams.
Comfortable navigating ambiguity and changing priorities in a fast-paced environment.
Process-oriented, with an interest in improving workflows and enabling creative teams to do their best work.
Proficient with project management and collaboration tools such as Airtable, Workfront, Figma, Miro, and Microsoft Office.
4–6 years of experience in project management, creative operations, or marketing production.
Demonstrated ability to independently manage cross-functional creative projects and coordinate multiple stakeholders.
Strong written and verbal communication skills.
Bachelor’s degree or equivalent relevant experience.

Nice To Haves

Experience in retail, fashion, lifestyle, or consumer brands.
Familiarity with PR, Social, Influencer Marketing, and creative production workflows.

Responsibilities

Own project intake, timelines, milestones, and deliverables across PR, Social, and Influencer initiatives, aligning them with seasonal campaigns and marketing priorities.
Align Creative, Brand Marketing, PR, Social, Influencer, Merchandising, Production, and agency teams on briefs, creative direction, priorities, and execution needs.
Engage channel partners early in creative development, including ideation, campaign planning, shoot logistics, and creative reviews.
Manage channel-specific deliverables, including press kits, lookbooks, social assets, and influencer content briefs, from initial planning through approvals and final delivery.
Coordinate production and asset needs with Creative, Production, and Merchandising, including shot lists, product information, image selects, retouching, and sample coordination.
Lead project kickoffs and status meetings; document decisions and next steps, track action items, and keep stakeholders informed and accountable.
Anticipate and resolve risks, manage shifting priorities, facilitate feedback and approvals, and coordinate final asset handoffs to internal teams and external agency partners.
Maintain current project tracking tools and documentation, and identify opportunities to streamline workflows and improve cross-functional collaboration.