Pet Parent Relationship Manager

5G Dogtopia•Downers Grove, IL
•Onsite

About The Position

The Pet Parent Relationship Manager (PRM) is the welcoming face of the business and a key driver of growth. The PRM is responsible for generating new business, managing leads, conducting Meet & Greets, converting prospective customers into enrolled customers, and building lasting relationships with dog parents. The PRM owns the parent journey from the first interaction through enrollment and ongoing relationship building, while representing the warmth, high standards, and excitement of the Dogtopia brand. This is a sales, relationship-building, marketing, and community-facing role—not simply a front-desk position. The PRM is expected to actively create opportunities, follow up with prospects, convert qualified leads, promote current offers, and help build the local community presence that supports store growth.

Requirements

  • High school diploma or equivalent.
  • Outside sales experience preferred.
  • Outgoing, driven, motivated, adaptable, charismatic, creative, and persuasive.
  • Able to confidently drive a conversation and build relationships.
  • Thrives in a dynamic workplace and is motivated by measurable results.
  • Must love dogs.

Responsibilities

  • Generate new business through proactive lead generation, relationship building, local marketing, community outreach, and sales activity.
  • Manage incoming and existing leads from initial contact through Meet & Greet, enrollment, and appropriate follow-up.
  • Conduct Meet & Greets and create a welcoming, informative experience for prospective dog parents.
  • Ask questions, understand customer needs, explain services, and recommend the appropriate enrollment options.
  • Promote current offers and pre-opening offers when applicable.
  • Follow up with prospective customers and boarding clients in a timely and consistent manner.
  • Accurately and promptly enter customer, lead, Meet & Greet, and enrollment information into designated systems.
  • Build relationships with local businesses and community organizations that can increase awareness and customer opportunities.
  • Attend local events and actively represent the Dogtopia brand in the community.
  • Develop and execute localized marketing activities that support lead generation and enrollment goals.
  • Help create a positive and consistent experience throughout the parent journey, from first impression to loyal customer.
  • Coach the store team on the Dogtopia-isms and reinforce the behaviors that define how Dogtopians work together and serve customers.
  • Build community awareness before and around launch.
  • Drive local marketing and outreach activities.
  • Personally connect with prospective customers and promote applicable pre-opening offers.
  • Attend community events and establish relationships with local businesses.
  • Build a strong pipeline of prospective customers that supports early enrollment and continued growth.
  • Maintain momentum after launch through ongoing lead management, follow-up, Meet & Greets, and conversion activity.
  • Serve as a positive, energetic, and knowledgeable point of contact for dog parents.
  • Create meaningful connections with customers and prospective customers.
  • Ensure customer interactions reflect the warmth, high standards, and excitement of the Dogtopia brand.
  • Use creativity, problem-solving, and innovation to find ways to connect with customers and generate results.
  • Work collaboratively with the store team to provide a consistent customer experience.
  • Ensure customer and enrollment information is accurate and entered timely in the designated systems.
  • Take ownership of results, identify opportunities to improve performance, and consistently follow through on assigned responsibilities.
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