Owned Content, Community & Influencer Marketing Manager, Qunol

Opella • Montville Township, NJ

17d • $111,000 - $160,333

About The Position

The Owned Content, Community & Influencer Marketing Manager for Qunol leads the strategy, execution, and optimization of the brand’s owned content ecosystem, including blog and website content, organic social media, community engagement, and influencer partnerships. The role develops connected content experiences that strengthen brand relevance, deepen consumer relationships, improve discovery and engagement, and translate audience, community, and creator insights into measurable business impact.

The manager leads initiatives that advance the brand and strengthen its reputation, mentors emerging talent, and embeds sustainability, access, and social impact into decisions. The role models a challenger mindset, promotes simplicity and integrity, and helps foster an ambitious, collaborative culture centered on recognition and belonging.

The position is based in Pine Brook, New Jersey. The stated salary range is $111,000 to $160,333.33, with compensation determined commensurate with demonstrated experience.

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, Business, Journalism, English, or a related discipline; equivalent relevant experience may be considered.
• At least 5 years of experience in content marketing, organic social media, community management, influencer marketing, digital marketing, brand marketing, or agency-side social strategy.
• Demonstrated experience managing owned content channels, including website or blog content and organic social media calendars, for a consumer brand, retailer, agency, or high-growth organization.
• Hands-on experience supporting influencer or creator campaigns from planning through measurement, including briefs, contracting inputs, disclosures, and performance reporting.
• Strong writing, editing, and storytelling skills, with the ability to adapt voice and message by channel, audience, and objective.
• Comfort using social analytics, listening, scheduling, content management, web analytics, and influencer management tools to inform decisions and report results.
• Ability to thrive in fast-paced, cross-functional environments with a strong bias for action.

Responsibilities

• Develop and manage the owned content strategy across blogs, website content, organic social media, community touchpoints, and creator-led content, aligning content, cadence, channel roles, and messaging with brand objectives and campaign priorities.
• Own the integrated content editorial calendar with brand, creative, innovation, media, and agency partners, translating business priorities into channel-appropriate plans.
• Lead organic social media planning and execution, including content themes, publishing cadence, platform best practices, creative inputs, and performance optimization.
• Develop and optimize blog, website, and owned-channel content for brand storytelling and consumer education, including content strategy, briefs, stakeholder reviews, SEO inputs, and performance opportunities.
• Partner with internal and external teams to create and deliver organic social, creator, influencer, UGC, and owned content programs; manage timelines, budgets, approvals, compliance, accessibility, brand safety, and vendor execution.
• Lead community management standards, including response guidelines, proactive engagement opportunities, escalation paths, and social-listening inputs that inform content and brand decisions.
• Monitor content, organic social, creator, search, community, and cultural trends to identify timely brand participation opportunities while maintaining brand voice, quality, accessibility, and risk standards.
• Plan and execute influencer marketing programs, including brief development, creator identification, content and compliance reviews, usage-rights coordination, campaign tracking, and performance recaps.
• Mentor and uplift emerging talent.
• Embed sustainability, access, and social impact into decisions and contribute to a collaborative culture focused on recognition and belonging.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager