Influencer and Content Manager

Caesars Entertainment • Las Vegas, NV

6d

About The Position

The Influencer & Content Manager reports to the Corporate Senior Social Media Manager and manages the day-to-day influencer program across Caesars Entertainment’s Las Vegas hospitality portfolio, with additional support for Caesars Digital as needed. The role owns the creator lifecycle, including sourcing and outreach, negotiation and contracting, itinerary design, hosted visits, deliverable tracking, and post-visit reporting. It serves as the primary point of contact for creators before, during, and after their stays.

The role also curates content and select seasonal campaigns for the Caesars Rewards and Caesars Entertainment corporate social handles, and provides light social-first photo and video capture and editing for activations and corporate events. The position collaborates with hospitality and other operating teams, maintains creator, budget, and comp records, and upholds brand, regulatory, responsible gaming, platform, and FTC disclosure requirements. Occasional event coverage on evenings, weekends, and holidays is required.

Requirements

• Bachelor’s degree in Marketing, Communications, Hospitality, or a related field, or an equivalent combination of education and professional experience.
• At least 3 years of experience in influencer marketing, social media, or related marketing disciplines.
• Experience sourcing, negotiating, and managing creator partnerships and hosting talent or on-property experiences.
• Strong itinerary-building and coordination skills, including aligning multiple operating departments around a guest experience.
• Working knowledge of FTC disclosure requirements and platform policies.
• Strong mobile photo and video skills, with proficiency in CapCut, Edits, and Canva.
• Experience curating content and writing captions for brand handles.
• Strong organization and attention to detail, with the ability to manage multiple partnerships, itineraries, budgets, and stakeholders in a fast-paced environment.
• Excellent written and verbal communication skills, including the ability to clearly recap outcomes for senior stakeholders.
• Ability to push and pull up to 50 pounds.
• Ability to lift and carry objects up to 30 pounds.
• Ability to bend, stoop, twist, reach, and kneel repetitively.
• Ability to ascend and descend stairs and maintain equilibrium for an extended period.
• Ability to work from a standing position and/or walking motion for extended periods, including traveling property to property.
• Ability to work in a smoking and pet-friendly environment.

Nice To Haves

• Experience in hospitality, entertainment, or lifestyle brands.
• Familiarity with the slot and gaming streamer community and gaming content compliance.
• Experience with Sprout Social, Sprout Influencer Marketing, or equivalent enterprise tools.

Responsibilities

• Manage day-to-day execution of the influencer program for the Las Vegas hospitality portfolio, including tentpole moments and inbound partnership opportunities.
• Source, vet, and qualify influencers, content creators, and slot and table games streamers based on brand priorities, audience fit, performance history, and budget.
• Ensure gaming content follows regulatory, responsible gaming, and platform-specific standards.
• Lead creator and talent representative outreach and negotiations covering deliverables, timelines, usage rights, and compensation; coordinate contracts with Legal before hosted visits or campaign launches.
• Build customized hosted-creator itineraries with Hotel, Food & Beverage, Entertainment, Nightlife, Spa, and Gaming stakeholders; coordinate comps, reservations, and advance notice to operators.
• Serve as the primary point of contact for creators before, during, and after their stays, host on property as needed, and resolve issues in real time.
• Track deliverables end to end, enforce posting, tagging, and FTC disclosure requirements, and prepare post-visit performance recaps highlighting notable wins.
• Support Caesars Digital creator partnerships as needed.
• Curate content and select seasonal campaigns for the Caesars Rewards and Caesars Entertainment corporate handles, partnering with the Director of Hospitality Social Strategy on editorial calendars.
• Capture and edit light social-first photo and video on mobile to support hosted visits and activations when dedicated production is not on site.
• Maintain creator trackers, budget, and comp records to support forecasting and monthly reconciliation.
• Uphold brand standards, including tone of voice, messaging, and content pillars, across creator and corporate-handle content.
• Monitor influencer trends, platform updates, emerging creators, and competitor activity to identify opportunities.
• Administer assigned influencer and social platforms, including Sprout Social, Sprout Influencer Marketing, and Meta Business Manager.
• Provide event and activation coverage as needed, including occasional evenings, weekends, and holidays.
• Perform other duties as assigned.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level