Outside Sales Trainee (Appointment Setter) - Biltright Turf

The DG Company | Managing Turf Distributors and Biltright Turf•Los Angeles, CA
•$40,000 - $200,000•Onsite

About The Position

Biltright Turf is hiring an entry-level Outside Sales Trainee to generate leads and book in-home appointments at assigned Home Depot and Lowe's stores. The role focuses on approaching shoppers, introducing Biltright artificial turf, qualifying homeowner projects, and scheduling free in-home design consultations for field sales representatives. The trainee does not close sales; experienced field sales representatives handle design, pricing, and closing. The trainee earns 5% of the total project value when an appointment they generated results in a sale. This is a commission-only position with no hourly wage or base salary. The employee will work in assigned stores and travel between them. Weekend availability is required because store traffic peaks on weekends and during spring and summer; the schedule is otherwise flexible. Mileage is reimbursed, and the company provides a monthly phone allowance. The role offers training and a path to progress into Field Sales based on results.

Requirements

  • Be self-motivated and able to set and maintain one's own pace.
  • Be outgoing and comfortable approaching strangers and starting conversations throughout the day.
  • Be reliable, arrive at assigned stores as scheduled, and enter leads accurately.
  • Be coachable and competitive, with an interest in learning and improving results.
  • Be available to work weekends.
  • Be able to stand for a full shift in a retail setting.
  • Have a valid driver's license.
  • Have an insured and reliable vehicle.
  • Have a smartphone or tablet.
  • Demonstrate a clients-first character.

Nice To Haves

  • Retail experience.
  • Customer service experience.
  • Hospitality experience.
  • Event marketing experience.
  • Sales experience.

Responsibilities

  • Set up and run Biltright tables or displays in assigned Home Depot and Lowe's stores, usually near garden and flooring departments.
  • Proactively greet shoppers, start conversations about their yards, and introduce Biltright turf.
  • Qualify leads by confirming homeownership and learning about the project, yard size, timeline, and decision-maker availability.
  • Schedule free in-home design consultations with field sales representatives using the company calendar.
  • Enter lead names, phone numbers, addresses, and notes accurately into the CRM on the same day.
  • Contact customers before appointments to confirm the time and that all relevant participants will be present.
  • Build relationships with store managers and department associates.
  • Keep store displays stocked with brochures and samples and follow each store's vendor rules.
  • Track conversations, appointments set, appointments confirmed, and appointments sold.

Benefits

  • Mileage reimbursement.
  • $50 per month for phone expenses.
  • 80 hours of paid time off.
  • Paid holidays.
  • Healthcare.
  • Vision insurance.
  • Dental insurance.
  • 401(k).
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