Multimedia Account Executive

Cumulus Media New Holdings Inc.•Charleston, SC

About The Position

Cumulus Media | Charleston, SC is hiring a full-time Multimedia Account Executive to join its Sales Team. The role assists clients in the Charleston market and contacts across the United States with multimedia advertising and marketing solutions spanning traditional media and targeted digital products. Offerings include radio, streaming and podcast advertising; website services; digital display and video advertising; online reputation management; data-driven advertising; call tracking; OTT; mobile geofencing; SEO; Google AdWords; social media; political advertising; event marketing; and recruitment advertising. The position focuses on modern, multifaceted media sales. The successful candidate identifies and develops new business, grows existing client relationships, offers solutions aligned with clients’ business goals, and meets or exceeds digital sales targets. The role requires regular travel to meet clients and prospects and attend business-related events. The position offers guaranteed income during the first year, with additional commission opportunities and uncapped earning potential. The company describes a focused, collaborative work environment and offers insurance coverage, retirement matching, paid time off, and other benefits.

Requirements

  • 1–3 years of sales experience.
  • Valid driver's license; regular driving and travel are essential functions of the position.
  • Strong understanding of lead generation and ability to connect with viable prospects.
  • Understanding of sales metrics and the requirements for building a sales funnel and robust pipeline of residual business.
  • Working knowledge of Microsoft Office Suite, social networking platforms, and CRM tools or software.
  • Positive attitude and passion for the job.
  • Flexibility, creativity, and willingness to learn and grow professionally.
  • Excellent communication skills.

Nice To Haves

  • Sales background in broadcast, media, or digital advertising.
  • Bachelor's degree in business, marketing, or a related field.

Responsibilities

  • Identify client needs by understanding their goals, objectives, processes, and external environment, including market and consumer trends, and proactively develop solutions.
  • Deliver integrated, multi-platform sales presentations across broadcast, digital, events, and other offerings.
  • Develop subject-matter expertise in digital assets and audience-extension products to provide advertisers with complete marketing solutions.
  • Prospect for new clients through networking, cold calling, canvassing, referrals, and other methods, and maintain a full sales pipeline.
  • Prepare orders, resolve billing issues, and submit sales reports, pipeline lists, forecasts, and competitive analyses.
  • Stay informed about competitors and emerging technologies.
  • Think creatively and generate original ideas.
  • Meet or exceed set digital sales targets and develop new business opportunities while growing existing client relationships.
  • Travel regularly to meet with clients and prospects and attend business-related events.

Benefits

  • Guaranteed income during the first year of employment, with additional commission opportunities and uncapped earning potential.
  • Medical, dental, and vision insurance coverage.
  • 401(k) with company match.
  • Paid vacation, sick, and holiday time off.
  • Life insurance.
  • Disability insurance.
  • Wellness offering.
  • Employee referral bonus program.
  • Focused, responsible, and collaborative work environment with opportunities to try innovative solutions.
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