Membership Sales Advisor

Crunch Fitness•Greenbrook, NJ

About The Position

The Membership Sales Advisor sells and upgrades memberships, enrolls and activates new members, and supports prospective members through the sales process. The role involves identifying guests’ needs, explaining club facilities and programs, giving tours and trial memberships, converting inquiries into visits, and meeting individual and club sales goals. The advisor also conducts outreach and marketing activities, follows up with prospects and members, creates in-club events and social media content, and supports member satisfaction and retention. Additional duties include checking in members and guests, answering phones, handling service payments and cancellation requests, maintaining the club management system and work area, and assisting with the training and management of Member Service Representatives.

Requirements

Must be a United Citizen.
Ability to meet individual membership sales goals and follow the sales process.
Professional and courteous communication with members, guests, and prospective members.

Responsibilities

Follow the Crunch sales script and enroll, upgrade, and activate members.
Meet daily, weekly, monthly, and quarterly membership sales goals.
Conduct needs analyses for qualified guests and provide information about facilities, programs, and membership options in person and over the phone.
Convert telephone inquiries into club visits; give prospective members tours and trial memberships; demonstrate equipment and facilities; and guide guests through the decision-making process.
Promote higher-value memberships, family additions, personal training packages, and group training sessions.
Complete membership sales paperwork and maintain accurate records.
Generate at least five contacts per inactive hour by phone, email, text, or social media, including LinkedIn, and arrive for shifts with at least five appointments pre-booked.
Solicit prospective members outside the club for at least one hour per day during the mid-afternoon, as scheduled in Data Track.
Distribute guest passes, request referrals, follow up with prospects, and create three to five in-club events per month, approximately one per week.
Create and post social media content.
Greet members and guests, use members’ names, wish them a good workout, exceed expectations through suggestive selling, and wish them well as they leave.
Check in members and guests according to company procedures and ensure members are using services and programs appropriate to their membership level.
Facilitate messages in the club software at check-in, observe the ABC screen to book kick-offs, identify opportunities to promote higher-level memberships and programs, and address or refer member requests.
Collect feedback on group fitness classes and programs and provide it to management.
Make prescribed member calls, run low-usage reports, and conduct new-member and birthday calls to support member satisfaction, usage, kick-offs, referrals, and cancellation prevention.
Handle cancellation requests and propose lifeline and alumni programs to retain members.
Greet guests promptly, communicate special events, explain membership options, offer enrollment, tour first-time guests, and follow up with guests.
Mentor and teach Member Service Representatives and assist with their scheduling, compliance, and training.
Answer phones professionally; use the CMS system; schedule member services such as tanning; and facilitate payments according to company procedures.
Maintain knowledge of club facilities, services, programs, and schedules; keep the work area clean and organized; assist with management-delegated projects; follow employee handbook policies; and take initiative to learn opening and closing duties.