Membership Growth Consultant

ChenMed•West Philadelphia, NC
•$38,509 - $55,013

About The Position

The Membership Growth Consultant (MGC) is an outside healthcare sales representative responsible for generating sales leads and memberships by building relationships with seniors, community partners, and senior-focused businesses. The role promotes ChenMed/JenCare’s value proposition and healthcare model to Medicare-eligible seniors, particularly those who are medically underserved and age 55 or older, with the goal of enrolling new patients and supporting membership growth and retention. The MGC organizes community events and develops cost-effective approaches to encourage senior participation and satisfaction. The position works with health-plan and insurance agents, brokers, social workers, case workers, senior housing managers, community organizations, vendors, and other partners. It involves local, regional, and nationwide travel up to 75%, with work primarily conducted off ChenMed premises. The role requires independent judgment.

Requirements

  • At least 4 years of successful sales experience.
  • Bachelor’s degree in Marketing, Business Administration, or a related field, or an additional combination of formal education, training, and experience above the minimum may be considered in lieu of the degree on a year-for-year basis.
  • High business acumen and acuity.
  • Strong organizational skills and ability to manage multiple priorities in a fast-paced environment.
  • Knowledge and expertise in negotiation, probing, closing, and handling objections.
  • Proficiency with Microsoft Office, including PowerPoint, Excel, Word, and Outlook; Salesforce CRM; and other word-processing, spreadsheet, database, email, and presentation software.
  • Excellent written and verbal communication skills, including pitch letters, outbound calls, one-on-one meetings, and group presentations.
  • Positive attitude and a warm, gentle disposition when engaging patients and caregivers; ability to close sales without being perceived as pushy.
  • Fluency in spoken and written English.
  • Ability and willingness to travel locally, regionally, and nationwide up to 75%.
  • Ability to exercise independent judgment.
  • Valid Class C or D driver's license, or state equivalent, issued by the state of current employment.

Nice To Haves

  • Bilingual ability.
  • Experience working with seniors.
  • General understanding of Medicare Advantage.
  • At least 3 years of business-to-business experience or equivalent management experience.
  • Relevant sales experience establishing and maintaining relationships with business or vendor partners.

Responsibilities

  • Build and cultivate direct-to-senior and business-to-business partnerships to generate new patient opportunities throughout the year.
  • Meet with seniors and groups in homes, workplaces, houses of worship, senior centers, and senior living communities to explain the ChenMed value proposition.
  • Plan, coordinate, and execute community events such as information tables, health fairs, and doctor talks.
  • Build relationships with health-plan agents, insurance agents, social workers, case workers, senior housing managers, senior centers, and community providers to encourage referrals to ChenMed/JenCare Medical Centers.
  • Partner with community officials, businesses, and senior outreach programs to develop initiatives that support patient growth.
  • Schedule sales meetings and referral relationships with plan agents, brokers, and the senior community; respond to customer requests; and manage event vendors and venue contract negotiations.
  • Invite insurance agents and brokers to community events to support timely patient assignment.
  • Use marketing and sales tools to identify and sell to prospective customers; maintain client information and interaction records in the CRM; and manage leads effectively.
  • Create monthly activity calendars showing community access points and new tabletop venues, and develop penetration plans for target markets and channels.
  • Re-engage dormant customers through sales tools and marketing campaigns.
  • Educate prospective patients about the company’s value proposition and healthcare model, deliver prescribed presentations to large audiences, and use sales tools to support enrollment and data collection.
  • Develop distribution channels that support new-patient enrollment growth.
  • Partner with sales leadership to improve engagement with distributors, vendors, and community partners.
  • Develop and execute strategies and plans for brokers, partners, and other senior-related contacts.
  • Engage new patients through and beyond their first appointment, maintain relationships with enrolled patients to support retention, and help resolve customer complaints and issues.
  • Perform other related duties as assigned.

Benefits

  • Great compensation and comprehensive benefits.
  • Career development and advancement opportunities.
  • Work-life balance.
  • Position may be eligible for bonuses or commissions.
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