Membership Growth Consultant
About The Position
The Membership Growth Consultant (MGC) is an outside healthcare sales representative responsible for generating sales leads and membership by building productive relationships with seniors, local community partners, and businesses serving seniors. This is the first tier in ChenMed’s MGC Success Plan and growth career path. The role develops skills in planning and delivering sales events, communicating ChenMed/JenCare’s value proposition, and using cost-effective approaches to encourage senior participation, satisfaction, referrals, and membership growth. The MGC engages with prospective and enrolled patients and develops relationships with insurance agents, brokers, community organizations, vendors, and other senior-focused partners. The role uses sales and CRM tools to manage leads and document interactions, coordinates local outreach events, and supports patient enrollment and retention. Work is primarily conducted off ChenMed premises and requires local, regional, and nationwide travel of up to 75%.
Requirements
- High school diploma or GED required.
- At least 2 years of successful sales experience required.
- Relevant sales experience establishing and maintaining relationships with business or vendor partners.
- Experience in telesales, including entering sales data into a computer while speaking with a customer.
- Current, valid driver’s license that can be maintained.
- High business acumen and acuity.
- Strong organizational skills and ability to manage multiple priorities in a fast-paced environment.
- Knowledge of negotiation, probing, closing, and objection-handling skills.
- Proficiency with Microsoft Office applications, CRM tools such as Salesforce, and other word-processing, spreadsheet, database, email, and presentation software.
- Strong interpersonal and problem-solving skills, including patience and ability to engage customers in conversation.
- Excellent written and verbal communication skills, including confident public speaking and effective one-on-one and group presentations.
- Flexibility and creativity in working with customers; positive, warm, and gentle approach with seniors and caregivers; persuasive and motivated sales approach that is not perceived as pushy.
- Good keyboarding skills and ability to type accurately at a significant speed.
- Fluency in spoken and written English.
- Ability and willingness to travel locally, regionally, and nationwide up to 75%.
- Ability to exercise independent judgment.
Nice To Haves
- Bachelor’s degree in Marketing, Business Administration, or a related field; additional formal education, training, and experience may be considered in lieu of the education requirement on a year-for-year basis.
- Experience working with seniors.
- General understanding of Medicare Advantage.
- At least 2 years of business-to-business experience or equivalent management experience.
- Bilingual ability.
Responsibilities
- Build and cultivate direct-to-senior and business-to-business partnerships to generate new patient opportunities throughout the year.
- Meet with individual seniors and groups in homes, workplaces, houses of worship, senior centers, and living communities to explain the ChenMed value proposition.
- Plan, coordinate, and execute local community events, including information tables, health fairs, and educational talks.
- Develop relationships with health plan agents, insurance agents, social workers, case workers, senior housing managers, senior centers, and related community providers to encourage referrals to ChenMed/JenCare Medical Centers.
- Partner with community officials, businesses, and senior outreach programs to develop initiatives that drive new patient growth.
- Schedule one-on-one sales meetings and develop referral relationships with plan agents, independent brokers, and senior communities; respond to customer requests.
- Manage event-related vendors and negotiate contracts with event venues.
- Invite insurance agents and brokers to community events to support timely patient assignment to ChenMed/JenCare Medical Centers.
- Use marketing and sales tools to identify prospects and solutions; maintain client information and document interactions in the designated CRM system, such as Salesforce.
- Prepare a monthly activity calendar showing community access points and new tabletop venues, and create penetration plans for target markets and channels.
- Recover dormant customers through sales tools and marketing campaigns.
- Educate prospective patients about ChenMed’s value proposition and healthcare model, deliver prescribed presentations to large audiences, and support new member growth.
- Develop distribution channels and use sales tools to support enrollment growth and collect relevant data.
- Partner with sales leadership to improve engagement with distributors, vendors, and community partners.
- Build relationships with brokers, insurance agents, case workers, and third-party vendors, and develop and execute partner strategies with supervision.
- Engage with new patients through and after their first appointment and maintain relationships with enrolled patients to support retention.
- Help address and resolve customer complaints and issues as needed.
- Perform other related duties as assigned.
Benefits
- Great compensation and comprehensive benefits
- Career development and advancement opportunities
- Work-life balance
- The position may be eligible for bonuses or commissions
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
High school or GED
