Membership Growth Consultant - Outside Healthcare Sales Rep

ChenMed•St. Petersburg, FL

78d•$38,509 - $55,013

About The Position

The Membership Growth Consultant (MGC) is an outside healthcare sales representative responsible for generating sales leads and membership by building productive relationships with seniors, local community partners, and senior-focused businesses. The role helps enroll new patients at ChenMed and is the first tier in the MGC Success Plan and growth career path. The incumbent develops skills in arranging and coordinating sales events, creating engaging and cost-effective ways to encourage senior participation and satisfaction, and communicating ChenMed/JenCare’s value proposition at community events. The position focuses on growing membership among medically underserved, Medicare-eligible adults age 55 and older. The MGC builds referral and distribution channels, organizes community outreach, manages leads and customer information in the CRM, supports patient assignment, and maintains relationships with new and enrolled patients to contribute to retention. Work is primarily conducted off ChenMed premises, with local, regional, and nationwide travel of up to 75%.

Requirements

High school diploma or GED required.
At least 2 years of successful sales experience required.
Relevant sales experience establishing and maintaining relationships with business or vendor partners.
Experience in telesales, including entering sales data into a computer while speaking with a customer.
Current, valid driver’s license that can be maintained.
High business acumen and acuity.
Strong organizational skills and ability to manage multiple priorities in a fast-paced environment.
Knowledge of negotiation, probing, closing, and objection-handling skills.
Proficiency with Microsoft Office, including PowerPoint, Excel, Word, and Outlook, CRM tools such as Salesforce, and other word-processing, spreadsheet, database, email, and presentation software.
Strong interpersonal and problem-solving skills, including patience and the ability to engage customers in conversation.
Strong written and verbal communication skills, including clear, confident speaking and a friendly rapport with customers.
Flexibility and creativity in customer interactions; positive, warm, and gentle demeanor with seniors and caregivers; persuasive and motivated to close sales without appearing pushy.
Good keyboarding skills and ability to type accurately at a significant rate.
Fluency in spoken and written English.
Ability and willingness to travel locally, regionally, and nationwide up to 75%.
Ability to exercise independent judgment.

Nice To Haves

Bachelor’s degree in Marketing, Business Administration, or a related field.
Additional formal education, training, and experience may be considered in lieu of the stated education requirement on a year-for-year basis.
Experience working with seniors.
General understanding of Medicare Advantage.
At least 2 years of business-to-business experience or equivalent management experience.
Bilingual ability.

Responsibilities

Build and cultivate direct-to-senior and business-to-business partnerships to generate new patient opportunities year-round.
Meet with seniors individually and in groups at homes, workplaces, houses of worship, senior centers, and living communities to explain the ChenMed value proposition.
Plan, coordinate, and execute community events such as information tables, health fairs, and doctor talks.
Develop relationships with health plan agents, insurance agents, social workers, case workers, senior housing managers, senior centers, and other community providers to encourage referrals to ChenMed/JenCare Medical Centers.
Partner with community officials, businesses, and senior outreach programs to develop initiatives that drive new patient growth.
Schedule sales meetings and referral relationship meetings; respond to customer requests and manage event vendors and venue contract negotiations.
Invite insurance agents and brokers to community events to support timely patient assignment.
Use marketing and sales tools to identify and sell to new customers; maintain current client information and document interactions in the CRM.
Create monthly activity calendars identifying community access points and tabletop venues, and develop penetration plans for target markets and channels.
Re-engage dormant customers through sales tools and marketing campaigns.
Educate potential patients about the ChenMed value proposition and healthcare model, including presenting to large audiences.
Develop distribution channels and use sales tools to support new patient enrollment and collect relevant data.
Work with sales leadership to improve engagement with distributors, vendors, and community partners.
Build relationships with brokers, insurance agents, case workers, and third-party vendors, and develop partner strategies and plans under supervision.
Engage new patients through and beyond their first appointment, maintain relationships with enrolled patients to support retention, and help address customer complaints and issues.
Perform other related duties as assigned.