Media Specialist

City of Opa Locka•Opa Locka, FL

1d•Onsite

About The Position

The City of Opa-locka is seeking two creative and motivated part-time Social Media Specialists to develop engaging digital content and promote City programs, events, services, and community initiatives across multiple social media platforms. The Media Specialist captures, creates, edits, and publishes high-quality digital content that highlights City activities and communicates with residents and the broader community. The position is in the Information Technology Department, reports to the IT Director, and is based at the City Hall Municipal Complex. The schedule is part-time, Monday through Friday, with alternating weekend coverage and occasional evening work based on departmental needs. The role also requires travel to City facilities and event locations as needed.

Requirements

Experience with or demonstrated proficiency using DSLR or mirrorless cameras for photography and video production.
Knowledge of photography composition, lighting, and basic audio/video production.
Ability to create and edit short-form social media videos.
Knowledge of green screen/chroma key production techniques.
Proficiency with Adobe Creative Cloud, particularly photo, graphic, and video editing applications such as Photoshop, Lightroom, and Premiere Pro, or similar software.
Experience with social media content creation and publishing, including Instagram, Facebook, X, and YouTube.
Ability to create professional graphics, captions, photographs, and video content appropriate for a public-sector organization.
Professional experience in social media, digital media, photography, videography, communications, marketing, or a related field; or college coursework or a degree in a related field combined with demonstrated social media or content-creation experience. Equivalent combinations of relevant education, training, professional experience, internships, freelance work, or a strong portfolio may be considered.
Availability to work an assigned part-time schedule, alternate weekend coverage, and occasional late evenings.
Ability to travel to various City facilities and event locations as required.

Nice To Haves

Experience photographing or recording live events.
Experience producing social media reels, promotional videos, interviews, and event recaps.
Strong written communication and proofreading skills.
Ability to identify compelling stories, photographs, and moments suitable for social media.
Ability to work independently while meeting deadlines.
Familiarity with social media analytics, scheduling tools, and content calendars.
Providing a portfolio or examples of previous work, including social media content, photography, graphics, and/or video projects, is strongly encouraged.

Responsibilities

Create engaging social media posts, graphics, photographs, and short-form videos.
Develop and publish content for Instagram, Facebook, X, and YouTube.
Attend City meetings, community events, ceremonies, programs, and other activities to capture photos and video.
Create short-form social media videos, including reels, highlights, announcements, and promotional videos.
Edit photographs, videos, graphics, and other digital media for publication.
Help maintain a consistent, professional, and engaging City presence across social media platforms.
Collaborate with City departments to identify upcoming programs, events, accomplishments, and information suitable for social media.
Assist with live or timely social media coverage of special events when required.
Organize and maintain digital photographs, video footage, and other media assets.
Perform other media and communications-related duties as assigned.