Social Media Specialist

Leo Lantz Construction
•Remote

About The Position

Leo Lantz Construction, Inc. is seeking a Social Media Specialist to manage the company’s social media presence, taking over work currently handled by the owner. The role focuses on creating and organizing content that reflects the company’s residential remodeling expertise, especially kitchens and bathrooms. The specialist will work with project information and available visual materials to identify useful stories and turn them into clear, engaging content for homeowners. The position is remote from Latin America, coordinating with the Glen Allen team. The expected workload is 12–16 hours per week. Specific working days and coordination hours will be agreed upon during hiring. This is an independent contractor, part-time role paying $10–$15 USD per hour based on experience and skills. No benefits are offered.

Requirements

  • Experience creating and managing social media content for home improvement or residential remodeling businesses, particularly kitchens and bathrooms.
  • Strong written English and the ability to communicate clearly with a U.S.-based team.
  • Ability to create engaging posts from project photos, videos, and supporting information.
  • Good judgment about content accuracy, presentation, and brand consistency.
  • Organization and time-management skills to deliver consistent work within a part-time schedule.
  • Ability to work independently, follow through on agreed priorities, and communicate when information or approvals are needed.
  • Based in Latin America and available to coordinate remotely with the Glen Allen team.

Responsibilities

  • Plan a manageable content calendar to maintain a consistent social media presence.
  • Create and schedule posts showcasing remodeling projects, design details, and craftsmanship.
  • Write clear English captions explaining project features and connecting with homeowners.
  • Organize available project photos, videos, and information for social content.
  • Develop kitchen, bathroom, and home improvement content that reflects the company’s services.
  • Coordinate with the owner to gather project details, confirm accuracy, and obtain content approval.
  • Maintain consistent messaging and presentation across Facebook, Instagram, Houzz, and Pinterest.
  • Review content performance and recommend practical improvements to future posts.
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