The Manager, Media oversees traditional and digital investments for national and regional advertising and influences corporate omni-channel strategy. The role works with enterprise stakeholders and business and initiative leaders to understand customer, business, and communication goals, and oversees the creation and execution of omni-channel plans within the overall marketing mix. It analyzes industry trends, channel results, and the business environment to improve strategies and recommendations; manages the omni-channel budget; supports measurement, results reporting, and insights; and helps direct agency planning, buying, and activation.
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Job Type
Full-time
Career Level
Manager