Leasing Consultant

Gallery Residential•Richmond, VA

8d•$19 - $23•Onsite

About The Position

The Marketing Representative coordinates the community’s marketing, leasing, and renewal strategies to achieve occupancy, revenue, and resident-retention goals. The role performs activities related to leasing to new residents, maintaining resident satisfaction during the lease term, and securing lease renewals. It works with on-site team members to prioritize solutions, understand stakeholder needs, manage projects and change, and participate in community and industry activities. The position conducts in-person sales and leasing, including greeting and qualifying prospects, touring the property, processing applications and screenings, preparing lease and move-in documents, and supporting smooth move-ins. It monitors market and competitor conditions, develops and implements marketing plans, carries out off-site and digital outreach, and uses property management software to track availability, leasing activity, and resident and prospect information. It also maintains show-quality spaces, follows up with prospects and residents, administers renewals, responds to concerns, and completes administrative, financial, and other reports. The position is scheduled for 40 hours in a regular work week. Site hours vary; typical hours are Monday through Friday, 9:00 a.m. to 6:00 p.m., Saturday, 10:00 a.m. to 5:00 p.m., and Sunday, 1:00 p.m. to 5:00 p.m. Weekend work is required when scheduled. The role requires reliable, punctual physical attendance at the designated worksite and may involve routine local travel. The position has no supervisory responsibilities.

Requirements

High school diploma or GED equivalent.
Employment history demonstrating sales, marketing, internet, and customer service experience sufficient to resolve customer complaints and issues and complete financial records, documents, and reports.
Ability to read, write, and communicate effectively, including understanding and completing legal documents, explaining apartment features, answering questions, and writing routine reports and correspondence.
Math skills to perform basic arithmetic and calculate percentages for financial records, budgets, and fiscal reports.
Ability to generate sales leads, conduct sales presentations, qualify prospects, and close sales; apply common sense to instructions and handle problems involving several concrete variables in standardized situations.
Proficiency in word processing, property management applications, and spreadsheet programs; internet fluency for marketing, advertising, and sales-related activities.
Current valid driver's license.
Ability to work scheduled weekends and perform essential job functions unaccompanied.
Ability to meet the position's physical demands, including walking extended distances, navigating stairs, accessing property areas and amenities, and lifting or maneuvering up to 20 pounds independently and 50 pounds with assistance.
Ability to work in a stressful environment and work peacefully with co-workers and residents.

Nice To Haves

Familiarity with Yardi property management software is preferred.
Industry certifications are appreciated.

Responsibilities

Perform in-person sales and leasing activities to achieve revenue and occupancy goals, including qualifying prospects, conducting tours, processing applications and screenings, preparing lease and move-in documents, and supporting move-ins and lease signings.
Inspect apartments before move-in, confirm they are ready, and coordinate outstanding work with maintenance.
Monitor market and competitor conditions and develop and implement short- and long-term marketing plans and occupancy goals.
Follow property policies for concessions, specials, and other occupancy programs.
Design and carry out off-site and digital marketing, including resident referral and employer outreach programs and use of internet marketing tools.
Use property management software to track availability and leasing activity and manage resident and prospect information.
Inspect the marketing corridor, leasing tour, show units, model, amenities, and leasing office; coordinate maintenance and upkeep and maintain show quality.
Follow up with prospects and new residents to support leasing decisions and satisfaction.
Administer lease renewals by preparing and delivering renewal packages, contacting residents in advance of move-out dates, and ensuring documents are timely signed and implemented.
Respond promptly and courteously to resident and client/owner concerns, resolve problems, and document or forward requests to appropriate individuals.
Complete accounting, financial, administrative, and other reports, and perform other duties as assigned or necessary.
Work with on-site team members to prioritize solutions and support journey metrics; understand issues and opportunities and pursue innovative solutions.
Engage residents, prospective residents, associates, and stakeholders to understand needs and represent company values.
Create and maintain sequenced project plans and help lead cross-functional teams through change.
Participate in community and industry activities that support professional development and company and business goals.
Maintain predictable attendance and punctuality and meet the position's physical demands and performance expectations.