Marketing Operations Associate, Direct Marketing

StubHub•Aliso Viejo, CA

10h•$85,000 - $115,000•Hybrid

About The Position

StubHub is seeking a Marketing Operations Associate to help deliver timely, relevant email and push campaigns around significant live-event moments. The role owns planning, prioritization, and end-to-end execution of high-impact campaigns across sports, music, theater, and comedy. The associate evaluates opportunities using insight tooling and coordinates campaigns from concept through launch, working independently or leading design and engineering teammates. The role balances a planned marketing calendar with time-sensitive opportunities that require speed and sound judgment. The associate will also help the Direct Marketing team operate at scale by improving workflows, campaign quality, and efficiency. This includes partnering with Product, Data, and Engineering to develop tools and automation, and helping teams adopt new processes and tooling. Campaign effectiveness and the ability to automate and scale campaign orchestration workflows are key measures of impact. The position is hybrid, with three days in the office and two days remote, and is based in New York, NY; Century City, CA; or Aliso Viejo, CA. The anticipated annual base salary range is $85,000–$115,000 USD. Compensation may vary based on qualifications, skills, experience, and competencies. StubHub describes its total compensation and benefits package as including equity, 401(k), paid time off, paid parental leave, and comprehensive health benefits.

Requirements

At least 3 years of experience in marketing operations, campaign management, program management, or a related field.
Experience managing complex campaign calendars, operational workflows, or cross-functional programs in fast-paced environments.
Strong project management skills, including coordinating multiple campaigns, stakeholders, deadlines, and dependencies simultaneously.
Exceptional attention to detail and operational rigor, particularly in campaign setup, quality assurance, and execution.
Strong prioritization and analytical judgment, including evaluating opportunities based on business impact, customer relevance, and urgency.
Ability to navigate ambiguity, respond to time-sensitive opportunities, and balance speed with quality.
Clear communication skills and a collaborative approach to cross-functional problem-solving.
Ownership, bias for action, and a commitment to continuous improvement and measurable business impact.
Comfort working with performance data and using metrics to inform decisions.

Nice To Haves

Experience executing email, push, SMS, or other CRM campaigns.
Background in consumer marketplaces, ecommerce, ticketing, entertainment, or other high-velocity consumer businesses.
Familiarity with audience segmentation, personalization, A/B testing, and campaign performance measurement.
Experience improving campaign workflows through automation, tooling, or process design.
Working knowledge of SQL or analytics tools.

Responsibilities

Own end-to-end email and push campaign execution, from opportunity assessment and prioritization through briefing, production, quality assurance, launch, and performance review.
Manage the marketing calendar, balancing planned campaigns around major events with high-value opportunities that arise in real time.
Identify and prioritize campaign opportunities using event signals, audience relevance, business impact, and timing.
Coordinate campaign requests, dependencies, and timely, high-quality execution with cross-functional stakeholders.
Improve campaign workflows, templates, quality assurance processes, and documentation to increase speed, consistency, and quality.
Identify repetitive manual tasks and collaborate with Product, Data, and Engineering to develop and improve scalable tools and automation.
Support the transition to new processes and tooling, gather feedback, and help ensure adoption.
Monitor campaign performance and identify opportunities to improve targeting, creative, timing, and execution.
Partner with the team to propose and run experiments that improve campaign effectiveness and inform future strategy.