Marketing Manager

Aptar Group•Mukwonago, WI
•Hybrid

About The Position

Aptar is seeking a Marketing Manager based in Mukwonago, Wisconsin, or Lincolnton, North Carolina. This hybrid role requires working in the office 2–3 days per week. The Marketing Manager owns product pricing and cost-out strategies, drives stock asset performance improvements, and leads product marketing plans. The role serves as product expert and liaison between Commercial and Operations leadership, building cross-departmental relationships and alignment on strategic initiatives. Success requires analytical and strategic thinking, product positioning skills, strong communication and influencing skills, a customer-focused approach informed by customer feedback, market intelligence, and competitor analysis, and pragmatic, unbiased decision-making. The role also shapes product profitability and growth by leading product-line pricing, cost-out activities, stock asset performance, monthly S&OP Product Review discussions, and product marketing initiatives. Travel is required up to 10% as needed.

Requirements

  • Bachelor’s degree in Marketing, Finance, Business, or Engineering.
  • At least 5 years of experience in product management or marketing, or equivalent experience in CPG.
  • Solid understanding of product-management principles, including lifecycle management, product lifecycle curves, business case development, and Agile/Stage-Gate methodologies.
  • Strong analytical skills, including financial modeling, ROI analysis, and pricing optimization.
  • Exceptional communication and influencing skills, with the ability to align regional and global stakeholders.

Nice To Haves

  • MBA.
  • Direct exposure to dispensing packaging systems.
  • Excellent analytical skills and attention to detail, with strong problem-solving and decision-making skills.
  • Ability to lead and drive decision-making without direct authority.
  • Excellent oral and written communication skills, including the ability to communicate across all organizational levels and with external parties.
  • Willingness to learn and implement AI strategies to automate manual workloads.
  • Ability to work under deadline pressure, prioritize and manage multiple and conflicting priorities, and operate in a fast-paced environment.

Responsibilities

  • Manage product-line pricing and cost-out activities.
  • Lead list pricing strategy for stock products across all product lines.
  • Drive stock asset performance improvements.
  • Lead monthly S&OP Product Review discussions, focusing on the portfolio’s top phase-in and phase-out programs, with GMD support.
  • Lead product marketing.
  • Work with creative support personnel to develop strategic commercial product plans and training tools for product lines, as needed, with Commercial Specialist support. Examples include inventory programs, targeted product e-blasts, and sell sheets.
  • Build trusted partnerships and product expertise.
  • Use a pragmatic, unbiased approach to decision-making to deliver strong business outcomes.
  • Serve as a liaison between Commercial and Operations leadership, aligning stakeholders on strategic initiatives.

Benefits

  • Exciting, inclusive, and value-based working environment.
  • Award-winning corporate university offering personal development and training opportunities.
  • Competitive base salary and performance-based bonus plan.
  • Opportunity to contribute to the communities where employees reside.
  • 401(k) and retirement savings plan.
  • Vacation.
  • Medical, dental, vision, life, and disability insurance.
  • Pet insurance.
  • Wellness plan.
  • Generous paid maternity and paternity leave.
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