Copy of Marketing Manager

Safewaze•Concord, NC

3d•$80,000 - $85,000

About The Position

Safewaze is seeking a versatile marketing professional to manage projects, execute campaigns, and ensure the accuracy of marketing deliverables. The Marketing Manager owns social media, promotional campaigns, and channel performance, and works across the marketing department to keep competing projects on schedule. Safewaze is a branded manufacturer and marketer of fall protection equipment and a division of Canopy Brands. The company serves construction, industrial, solar, wind, tower, energy, and general safety markets. The role offers autonomy in a collaborative environment that supports development and recognizes achievement. The position is responsible for quality control, campaign execution, digital marketing performance, project measurement, creative content support, trade show execution, and merchandising and education program support. The manager collaborates with sales, product, distributors, and end users. Applicants should include a cover letter and resume; a portfolio with writing samples and examples of contributions to collateral is required.

Requirements

Bachelor's degree in marketing or a related discipline.
At least 5 years of relevant work experience, with strong leadership potential.
Confidence using digital tools to present data for strategic decision-making.
Strong organization and attention to detail, with a proven ability to prioritize.
Experience with monday.com or similar project management software.
Demonstrated ability to contribute to and direct the creation of marketing collateral.
Excellent proofreading of text and visuals; an assessment will be required.
Proficiency with website management software such as WordPress.
Comfort using software and technology, including MailChimp, Plytix, and Claude AI.
Ability to switch between hands-on creation, such as an email blast, and planning promotional campaigns.
Portfolio with writing samples and examples of contributions to collateral.
Excellent written, verbal, and visual communication skills.
Self-motivated and resourceful, and able to adapt to change and a fast-paced environment.
Embodies Safewaze's core values: Respect, Precision, Urgency, Mastery, and Positivity.
Include a cover letter with the resume when applying.

Responsibilities

Own quality control for deliverables, ensuring accuracy from product specifications to brand standards.
Manage multiple projects and priorities to consistently meet deadlines.
Execute promotional campaigns from brief through launch and evaluation.
Expand digital marketing by increasing website traffic, social media presence, and email performance.
Establish dashboards using best-practice metrics to evaluate project results.
Contribute creative energy to copyediting, photo direction, and video scripting.
Manage end-to-end trade show execution, logistics, and vendor coordination.
Oversee support for merchandising, swag, and Academy education programs.
Collaborate with sales, product, distributors, and end users.