Marketing Manager

Omni Hotels & Spas•Fort Lauderdale, FL

About The Position

The Marketing Manager executes proactive, measurable marketing initiatives to drive revenue, enhance guest engagement, and increase awareness of Omni Fort Lauderdale Hotel locally, regionally, and nationally. Reporting to the Director of Marketing, the role supports day-to-day execution of the hotel's marketing strategy, including creative projects, advertising campaigns, media and influencer relations, marketing events, promotional partnerships, and marketing resources. The position serves as a liaison among the Marketing Department, hotel operations teams, external agencies, and creative partners to ensure projects are delivered efficiently and in line with Omni Hotels & Resorts brand standards. The Marketing Manager independently manages assigned marketing projects from planning through execution. Responsibilities span campaigns and advertising; photography, videography, and creative production; public relations and hosted visits; content and brand asset management; cross-departmental coordination; digital marketing and communications; partnerships and events; and budget, reporting, and administrative support. The role requires a highly organized, detail-oriented, proactive professional who can manage multiple priorities in a fast-paced hospitality environment. The position may require a flexible schedule, including evenings, weekends, and holidays for events and productions, and up to 5% travel. Physical requirements include moving objects weighing up to 20 pounds; standing, walking, or sitting for extended periods or an entire shift; and repetitive motion, including extended telephone and computer use.

Requirements

Minimum 2–3 years of experience in marketing, public relations, communications, or a related field.
Strong project management and organizational skills, including the ability to independently manage multiple projects, vendors, deadlines, and competing priorities.
Excellent written and verbal communication skills, including copywriting, proofreading, presentation development, and cross-departmental collaboration.
Detail-oriented, proactive, self-motivated, and accountable, with strong problem-solving skills and the ability to work independently.
Proficiency in Microsoft Office 365, particularly Excel and PowerPoint, including consolidating data from multiple sources, maintaining reporting systems, and preparing executive-level presentations.
Ability to work a flexible schedule, including evenings, weekends, and holidays as needed for events and productions.
Ability to move, bend, lift, carry, push, pull, and place objects weighing up to 20 pounds; stand, walk, or sit for extended periods or an entire shift; and perform repetitive motion, including extended telephone and computer use.

Nice To Haves

Hospitality or luxury hotel experience is strongly preferred.
Bachelor's degree in Marketing, Communications, Public Relations, Hospitality, or a related field is preferred.
Experience coordinating photography or video productions, marketing events, advertising campaigns, media relations, or influencer collaborations is preferred.
Familiarity with Canva, Adobe Creative Cloud, digital asset libraries, social media platforms, and project management tools.
Monday.com experience is a plus.
Up to 5% travel may be required.

Responsibilities

Execute marketing initiatives and promotional campaigns to generate revenue, build brand awareness, and strengthen the hotel's presence in local, regional, and national markets.
Manage local and print advertising, including publication relationships, creative development, copywriting, artwork submissions, production specifications, deadlines, approvals, and the advertising calendar.
Coordinate hotel promotions, seasonal campaigns, packages, special offers, and marketing initiatives across guestrooms, dining, spa, recreation, meetings and events, and other revenue-generating areas.
Ensure advertising and promotional materials follow Omni Hotels & Resorts brand standards and approval processes.
Project-manage hotel photography, videography, and marketing content productions, including production planning, schedules, shot lists, talent, vendors, locations, onsite logistics, and post-production deliverables.
Coordinate media, influencer, content creator, and marketing-related VIP visits, including hosted stays, tours, interviews, itineraries, site alerts, amenities, departmental coordination, and guest experience logistics.
Track media and influencer deliverables and coordinate media requests, press events, familiarization trips, public relations initiatives, and communications efforts.
Maintain centralized marketing content and brand asset libraries, ensuring materials are accessible, accurately labeled, current, archived, and compliant with usage guidelines.
Identify content gaps and coordinate development or capture of updated creative assets; coordinate proofreading, production, and distribution of collateral such as brochures, menus, signage, invitations, promotional items, and printed communications.
Build working relationships with hotel operations leaders and serve as a Marketing Department liaison to Food & Beverage, Spa, Recreation, Front Office, Housekeeping, Sales, Catering, and other departments.
Coordinate project requirements, timelines, responsibilities, and deliverables across departments; identify opportunities to market hotel amenities, dining, guest experiences, and other offerings.
Support digital marketing, including website updates, email campaigns, social media, online listings, and digital advertising; coordinate implementation with corporate teams, agencies, and external partners.
Maintain accurate hotel information across websites, directories, digital platforms, and promotional channels; assist with copywriting, proofreading, content development, social media planning, content capture, scheduling, engagement monitoring, and performance tracking.
Plan and execute marketing events, promotional activations, media experiences, and special initiatives; manage logistics, vendors, creative, materials, departmental communications, and onsite execution.
Coordinate promotional partnerships, sponsorships, community initiatives, and industry events; fulfill commitments and maintain community and tourism partner relationships.
Manage assigned marketing projects and maintain timelines, task tracking, and progress updates for the Director of Marketing.
Prepare materials for stakeholder meetings, executive presentations, and leadership reviews, including marketing data, presentations, and supporting documents.
Coordinate vendor proposals, estimates, purchase orders, invoice coding, and payment processing; assist with budget tracking and maintain records of contracts, agreements, and promotional commitments.
Maintain marketing reporting systems by collecting and consolidating vendor and agency performance data, ensuring accuracy and timely updates; prepare campaign recaps, performance reports, presentations, and departmental communications.
Maintain organized digital and physical filing systems and comply with corporate marketing, purchasing, and accounting procedures.