Marketing Manager

Essentia Health • Fargo, ND

1d • $95,014 - $142,522 • Remote

About The Position

The Marketing Manager leads and manages the development and implementation of marketing programs, strategies, and tactics. The role identifies opportunities through analysis of strategic market research, data, and market information, and leads marketing activities that promote and enhance the organization’s image and brands. It contributes to business development through marketing strategy, results, and measurement. In partnership with Marketing and Communications, the manager develops long-range goals, objectives, and measures, provides timely and accurate information to support performance goals and priorities, assists with preparation of the annual operating and expense budget for marketing, and manages expenses.

This role is remote, with the ability to be onsite as needed. It is a day-rotation position. The stated compensation range is $95,014.40–$142,521.60.

Requirements

• Bachelor’s degree in business, marketing, or a related field.
• Minimum of 5 years of marketing experience in a health care organization and/or consumer-oriented environment.
• Experience in budgeting, strategic planning, and market planning.
• Demonstrated experience developing and implementing strategic marketing plans, campaigns, and programs.
• Strong business acumen and the ability to analyze market research, performance data, and business trends to guide decisions.
• Proven experience managing budgets, strategic planning, market planning, and marketing performance measurement.
• Excellent presentation, communication, and relationship-building skills, including the ability to collaborate effectively with senior leadership.
• Strong leadership, judgment, adaptability, and resilience, with the ability to manage multiple priorities and serve as a confident, consultative marketing partner.

Responsibilities

• Lead the development and execution of integrated marketing strategies, programs, and tactics that support organizational priorities, strengthen brand awareness, and promote services.
• Analyze market research, customer insights, business data, and competitive information to identify opportunities and make strategic marketing recommendations.
• Serve as a trusted marketing consultant and subject matter expert to senior leaders and organizational partners; present recommendations, collaborate across teams, and advocate for marketing strategies.
• Develop long-range marketing goals, objectives, and performance measures.
• Support annual marketing and operating budgets, manage expenses, and communicate results and progress toward business objectives.

Benefits

• Medical, dental, vision, life, and disability insurance, along with supplemental options.
• 401(k) plan with employer contributions.
• Professional development through training, tuition reimbursement, and educational programs.
• Flexible scheduling.
• Generous time off.
• Wellness resources focused on physical, mental, and emotional health.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level