Marketing Manager

Legends Global•Wichita, KS
•Onsite

About The Position

The Marketing Manager aligns with INTRUST Bank Arena’s Marketing Department and drives the organization and execution of multi-channel marketing campaigns supporting the arena’s revenue goals and lines of business. The position manages email marketing and the arena website, ensures strategies align with Legends Global Marketing Network standards, and serves as a marketing contact for arena tenants. It also executes and manages the arena’s marketing internship program. The role has a collaborative dual reporting structure: it reports directly to the venue’s Director of Marketing while maintaining a strategic connection through the Legends Global Marketing Network. Responsibilities may shift dynamically through technology and AI integrations. The position is onsite and requires flexible hours, including nights, weekends, and holidays, as well as normal business hours.

Requirements

  • College degree required.
  • Minimum 2 years of experience in marketing or advertising.
  • Graphic design experience and working knowledge of Photoshop.
  • Knowledge of marketing, advertising, public relations program, and sales principles, practices, and terminology.
  • Ability to work in a fast-paced environment, manage multiple projects and details simultaneously, and meet tight deadlines.
  • Strong attention to detail, organization, and time-management skills.
  • Ability to develop creative ideas and troubleshoot and solve problems independently.
  • Ability to establish and maintain effective working relationships with promoters, media users, employees, and the public.
  • Excellent written and oral communication skills.
  • High energy, positive attitude, motivation, and strong work ethic.
  • Proficiency with Outlook, Word, Excel, PowerPoint, and related office programs.
  • Ability to work long, irregular hours, including nights, weekends, and holidays, and respond in a timely fashion during and outside normal business hours.
  • Must be licensed and insured to operate a motor vehicle in Kansas.
  • Must pass a background check.
  • Ability to get around the facility and use a computer, write, type, and use a phone and cell phone.
  • Ability to lift up to 30 pounds.

Nice To Haves

  • Live entertainment marketing experience is preferred.
  • Music knowledge, show marketing experience, and familiarity with the market are advantageous.

Responsibilities

  • Maximize ticket sales for all events using available assets and maintain excellent communication with marketing, box office, and booking staff.
  • Develop and implement integrated event marketing plans for ticketed events, tenant teams, private events, and Legends Global Special Events, including advertising, promotion, grassroots marketing, and public relations.
  • Manage multiple advertising budgets and prepare show settlement information for event advertising.
  • Manage and negotiate media buys and trade promotions on behalf of show promoters.
  • Manage INTRUST Bank Arena email marketing communications, including list management, content management, and campaign execution.
  • Oversee the venue’s website and ensure information is current and accurate.
  • Assist in managing the venue’s press release database, create and distribute press releases, and seek publicity opportunities for venue operations, activities, awards, and honors.
  • Manage and coordinate press-related duties during events, including TV station coverage, photographers, and reviewers.
  • Create partnerships and nurture relationships with third-party partners in the market.
  • Create graphic design and creative projects in Photoshop for marketing promotions.
  • Collaborate with departments on marketing, advertising, and graphic design needs.
  • Serve as a main department contact for arena tenants and coordinate venue marketing support.
  • Recruit, hire, train, and supervise marketing interns, and support their work on event marketing.
  • Lead the Marketing Department’s coordination with Legends Global Corporate initiatives, regional and specialty marketing calls, and related activities.
  • Learn, use, and collaborate with the Legends Global Corporate Marketing Team, its programs, and its training.
  • Research current music marketing trends and venue marketing practices, and apply best practices in day-to-day work.
  • Support efforts to enhance backstage and fan experiences at INTRUST Bank Arena events.
  • Maintain regular attendance and perform other duties as assigned.
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