Marketing Manager

YBI Recruiting • Iowa City, IA

4d

About The Position

Tomlinson Cannon is seeking a full-time Marketing Manager to support its marketing activities and business goals. The position reports to the company’s Iowa City headquarters. Tomlinson Cannon has served Eastern Iowa since 1948, providing home protection services including seamless gutters, roofing, basement waterproofing, and foundation repair.

The Marketing Manager develops marketing plans, manages budgets and advertising campaigns, coordinates digital presence and content, oversees vendor and agency relationships, and supports the sales process through lead booking and marketing materials. The role also manages marketing and call-center metrics, provides regular briefings to leadership, and coordinates with other functions.

Requirements

• At least 4 years of experience in marketing and digital campaigns.
• Bachelor’s degree or higher.
• Valid driver’s license.
• Strong organizational skills.
• Strong team-player skills.
• Excellent communication skills.
• Ability to meet deadlines and prioritize assignments.
• Advanced computer skills.

Nice To Haves

• Experience with AI advertising and optimization.

Responsibilities

• Develop marketing plans and strategies to support business goals.
• Manage the annual marketing budget and spending.
• Direct broadcast, print, and digital advertising campaigns.
• Manage Google My Business listings and Google LSA accounts.
• Coordinate website updates and SEO.
• Manage social media accounts and content creation.
• Plan and support home shows.
• Manage online reviews.
• Develop and maintain sales, marketing, and promotional materials.
• Manage vendor relationships and agency activities.
• Oversee call-center processes and lead booking.
• Manage marketing and call-center metrics.
• Provide regular briefings to leadership and coordinate with other functions.

Benefits

• Three weeks of paid time off plus paid holidays.
• 401(k) with a 4% company match.
• Health, dental, and vision insurance.
• Total target compensation range of $75,000–$90,000, consisting of a base salary of $65,000–$80,000 based on experience and bonus pay of $0–$16,000 based on performance to goals, with a $10,000 target bonus.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager