Marketing Manager

YBI Recruiting • Iowa City, IA

4d • $75,000 - $90,000

About The Position

Tomlinson Cannon is seeking a full-time Marketing Manager to support its mission of providing home protection services throughout Eastern Iowa. The company offers services including seamless gutters, roofing, basement waterproofing, and foundation repair. The position reports to the company's Iowa City headquarters.

The Marketing Manager develops and executes marketing plans and campaigns, manages the annual marketing budget, and oversees digital presence, advertising, vendors, call-center processes, and performance metrics. The role also coordinates with leadership and other functions.

Requirements

• At least 4 years of experience in marketing and digital campaigns.
• Bachelor's degree or higher.
• Valid driver's license.
• Highly organized.
• Strong team player.
• Excellent communication skills.
• Ability to meet deadlines and prioritize assignments.
• Advanced computer skills.

Nice To Haves

• Experience with AI advertising and optimization.

Responsibilities

• Develop marketing plans and strategies to support business goals.
• Manage the annual marketing budget and spend.
• Direct broadcast, print, and digital advertising campaigns.
• Manage Google My Business listings and Google LSA accounts.
• Coordinate website updates and SEO.
• Manage social media accounts and content creation.
• Plan and support home shows.
• Manage online reviews.
• Develop and maintain sales, marketing, and promotional materials.
• Manage vendor relationships and agency activities.
• Oversee call-center processes and lead booking.
• Manage marketing and call-center metrics.
• Provide regular briefings to leadership and coordinate with other functions.

Benefits

• Three weeks of paid time off plus paid holidays.
• 401(k) with a 4% company match.
• Health insurance.
• Dental insurance.
• Vision insurance.
• Performance-based bonus pay of $0–$16,000, with a $10,000 target.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level