Marketing Manager

Bubble Down HR•Tampa, FL

About The Position

Bubble Down Car Wash is seeking an execution-focused Marketing Manager to lead day-to-day marketing activity for its multi-location express car wash brand. Reporting directly to the Director of Growth Marketing, the role ensures the brand is visually consistent, locations are up to date, and customers are engaged across print, digital, social, SMS, and physical signage, with an emphasis on content creation and local marketing. The Marketing Manager owns brand consistency and on-site marketing; production of print collateral and sales materials; social media strategy, content, scheduling, and community management; SMS campaigns and support for email, paid digital advertising, SEO, and website updates; and campaign reporting and optimization. The role also coordinates with internal teams, external agencies, and vendors, and regularly visits locations. Salary is $65,000–$70,000.

Requirements

  • 5–10 years of marketing experience, with a strong emphasis on content creation, brand execution, and multi-channel campaigns.
  • Experience in both print or physical marketing and digital marketing.
  • Strong visual sensibility and ability to provide clear, constructive creative direction.
  • Excellent project management skills and ability to manage multiple campaigns, deadlines, and vendors.
  • Strong written communication skills and ability to write compelling, on-brand copy across channels.
  • Comfort working in a fast-paced, entrepreneurial environment where priorities may shift and ownership is expected.
  • Valid driver's license and reliable transportation for regular location visits.
  • Professional presence and demeanor as a representative of the Bubble Down brand.
  • Proficiency in Microsoft Office or Google Workspace.
  • Experience with social media management and scheduling platforms.
  • Ability to work occasional evenings or weekends for events or location launches.

Nice To Haves

  • Experience managing or coordinating with external agencies, vendors, or creative partners.
  • Background in multi-location retail, QSR, car wash, fitness, or other consumer service environments.
  • Experience marketing for multiple locations simultaneously.
  • Familiarity with CRM or marketing automation platforms such as Zoho or OptSpot.
  • Basic proficiency in Photoshop or Canva for light asset creation or editing.
  • Experience with membership or subscription-based marketing models.
  • Knowledge of local SEO and Google Business Profile management.

Responsibilities

  • Ensure marketing creative across digital, print, and physical channels is consistent with Bubble Down brand standards.
  • Audit on-site signage across locations and coordinate updates to signage, menu boards, promotional displays, and other physical marketing materials.
  • Maintain an organized library of brand assets, templates, and approved marketing materials.
  • Manage production of flyers, brochures, promotional materials, giveaways, sales leave-behinds, fleet program materials, sponsorship kits, and other B2B sales assets.
  • Coordinate with printing, signage, merchandise, and other vendors, managing timelines, quantities, and quality.
  • Support Community Engagement and Operations teams with materials for events, partnerships, and activations.
  • Own social media content strategy, creation, scheduling, and community management across platforms such as Instagram, Facebook, and TikTok.
  • Create or direct photo, video, graphic, and copy assets for organic and paid social content; monitor performance and engage with followers in a timely, on-brand manner.
  • Plan and execute SMS campaigns, including list building, copywriting, scheduling, and performance tracking.
  • Support email marketing initiatives, including promotional campaigns, membership communications, and customer lifecycle messaging.
  • Assist with paid digital advertising in coordination with the Director of Growth Marketing or external agency partners.
  • Maintain working knowledge of SEO best practices and support website content updates.
  • Track and report campaign performance across social, SMS, email, digital, and print channels; monitor engagement, reach, click-through rates, membership sign-ups, and promotional redemptions.
  • Use performance data to recommend campaign optimizations and future strategies.
  • Manage relationships with external agency partners and vendors to ensure deliverables are timely, on budget, and on brand.
  • Visit locations regularly and represent the Bubble Down brand professionally.
  • Work occasional evenings or weekends for events or location launches.
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