Marketing Manager

RapidAir Industrial Solutions • Schaumburg, IL

1d • $85,000 - $100,000

About The Position

RapidAir is seeking a hands-on, analytical Marketing Manager to support the development and execution of marketing initiatives across digital, channel, trade show, and outbound marketing efforts. The role translates business and sales priorities into campaigns and customer-facing collateral for customers, channel partners, and the sales team. The ideal candidate has B2B or industrial marketing experience and can market technical or physical products to business customers, identify collateral needs, create effective messaging and content, and coordinate execution with internal teams and third-party resources.

The role combines project management and communication skills with a data-driven mindset. The Marketing Manager is expected to take initiative from identifying a marketing need through execution and measurement, and to become a trusted partner to the commercial organization. The position will help strengthen sales enablement tools, digital and channel marketing support, and campaign measurement, while contributing to RapidAir’s digital growth strategy.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• At least 3 years of B2B marketing experience.
• Experience developing sales and marketing collateral and supporting digital, channel, and outbound marketing initiatives.
• Experience planning, executing, and measuring marketing campaigns, including establishing methods to track performance and conversions.
• Strong writing and communication skills, including the ability to translate technical information into clear customer-facing messaging.
• Strong project management skills and experience coordinating internal stakeholders and external partners.
• Resourcefulness and comfort working in an environment where marketing processes, tools, and capabilities are still being developed.

Nice To Haves

• Industrial, manufacturing, distribution, or technical product marketing experience.
• Experience supporting trade shows and channel partners.

Responsibilities

• Develop and maintain B2B sales and marketing collateral, including product literature, sell sheets, presentations, brochures, case studies, and other outbound materials.
• Plan and execute B2B marketing campaigns, establishing target audiences, objectives, calls to action, and success metrics.
• Partner with Sales and internal stakeholders to identify marketing and collateral needs and translate technical product information into compelling customer-facing messaging.
• Support website content, digital marketing, email, and other outbound marketing initiatives.
• Develop marketing materials and programs to support distributors, channel partners, and other key customers.
• Coordinate marketing support for trade shows and industry events, including collateral, signage, promotional materials, and related campaigns.
• Manage third-party agencies and other relevant vendors as needed to execute marketing initiatives.
• Track campaign performance, including engagement, leads, conversions, and other relevant KPIs, and use results to improve future marketing efforts.
• Manage multiple marketing projects and priorities while maintaining consistent brand messaging across channels.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level