Marketing Manager

Evolution • Philadelphia, PA

3d

About The Position

The Marketing Manager North executes marketing strategy for Evolution Group brands in North America and aligns marketing efforts with broader marketing, sales, and business strategies. The role develops and delivers projects that support products and strengthen the company’s position in the local gaming industry, while continually reviewing and optimizing marketing processes and deliverables to improve quality and reinforce Evolution’s industry leadership. The position works closely with Marketing, Commercial, and Operations teams in North America.

The Marketing Manager oversees regional product marketing and assets, sales support materials, public relations and marketing content, events and sponsorships, tournaments, merchandise, advertising, and social media. The role also coordinates marketing photo and video shoots in North American Live Casino studios, monitors competitors and market activity, supports budget planning, manages stakeholder and partner requests, and manages direct reports. Additional duties may be assigned as business needs change.

Requirements

• Strong copywriting ability.
• Demonstrable creative outlook.
• Excellent communication skills.
• Superior attention to detail.
• Ability to multitask and meet deadlines.
• Self-motivation, enthusiasm, and initiative.

Nice To Haves

• Marketing or Business degree preferred.
• Previous experience in a similar marketing role in a B2B environment is advantageous.
• Spanish language skills are advantageous.

Responsibilities

• Execute PR and marketing strategy and delivery for Live Casino and Slots in North America, including game asset and product launch plans and differentiated product marketing messaging.
• Coordinate with the North American Commercial team to develop sales materials and support the selling process.
• Serve as the central point of contact for the North American Commercial team and build relationships that support business goals.
• Provide internal marketing support to sales, product, and other teams through presentations, emails, content, literature, tournaments, and other materials.
• Manage North American product marketing assets and ensure customers have a full bank of content while adhering to global marketing standards and approval requirements.
• Liaise with the shoot organization team and manage marketing photo and video shoots in North American Live Casino studios, continually reviewing results.
• Plan and execute Evolution’s participation in industry events and sponsorships according to guidance from the Marketing Events Manager, and attend North American events when required.
• Plan and execute operator tournaments, merchandise, advertising, and social media.
• Write copy for PR, editorial, and product marketing materials.
• Adapt and proofread marketing content for the North American market, including brochures and product marketing materials.
• Incorporate applicable marketing and advertising compliance requirements into marketing plans.
• Develop and manage a local merchandise plan.
• Participate in budget planning and manage the North America Marketing budget.
• Manage multiple projects and move between them while meeting deadlines.
• Monitor competitors’ product positioning, campaigns, and capabilities, and provide market intelligence.
• Manage, advise on, and deliver marketing requests from stakeholders; build relationships with internal stakeholders, third parties, agencies, and other partners.
• Contribute to an effective and productive marketing department by following appropriate structures, systems, competencies, and values.
• Manage direct reports.
• Perform other duties as required.

Benefits

• Competitive salary
• Paid time off
• Medical, dental, and vision insurance plans
• Company-paid life and AD&D insurance
• Commuter Flexible Spending Account (FSA)
• Full training and growth opportunities
• Professional and personal development, with the opportunity for the role to grow in responsibility

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed