High Associates Marketing and Events Coordinator

High Companies • East Lampeter Township, PA

1d • Onsite

About The Position

High Associates is hiring a full-time Marketing/Event Coordinator based at its Corporate Office in Lancaster, Pennsylvania. The position brings the Greenfield experience to life through community engagement, events, and marketing initiatives. As the primary point of contact for event coordination, the coordinator plans and executes programs connecting tenants, residents, employees, students and faculty, and the surrounding community while supporting Greenfield’s marketing and brand strategy.

Working closely with the Manager of Marketing and Brand Strategy, Corporate Marketing, and business leadership, the coordinator develops engagement opportunities, coordinates marketing initiatives, manages social media content, and supports brand awareness, tenant satisfaction, and business growth. The schedule is Monday through Friday, 8:00 a.m. to 5:00 p.m.; occasional evening and weekend hours may be required for events and community engagement activities.

Requirements

• Valid driver's license.
• Strong organizational and project coordination skills, with the ability to manage multiple priorities and deadlines.
• Proficiency with Microsoft Office applications, including PowerPoint.
• Working knowledge of social media platforms and digital marketing practices.
• Strong written, verbal, interpersonal, proofreading, and editing skills.
• Demonstrated attention to detail and ability to work collaboratively with internal and external stakeholders.
• Ability to work independently while managing multiple assignments and changing priorities.

Nice To Haves

• Bachelor’s degree in marketing, communications, business, hospitality, or a related field; an equivalent combination of education and relevant experience may be considered.
• 1–3 years of experience in marketing, event coordination, communications, social media, or a related area.
• Experience with website or content management platforms.
• Familiarity with digital analytics and search engine optimization (SEO) concepts.

Responsibilities

• Lead the planning, coordination, promotion, and execution of Greenfield activation and engagement initiatives for tenants, employees, students and faculty, residents, High employees, and the surrounding community.
• Develop event concepts and programming, coordinate communications and promotion, manage event details, and provide on-site execution and support for events such as networking programs, lecture series, concerts, wellness and sustainability events, tenant appreciation events, recurring community activities, groundbreakings, and grand openings.
• Coordinate event logistics from concept through completion, including venues, catering, vendors, invitations, communications, materials, setup, and other requirements; manage external vendors while retaining internal oversight.
• Coordinate with internal graphic design resources, Corporate Marketing, and external vendors to produce marketing, sales, and event materials, including brochures, presentations, signage, case studies, and other collateral.
• Coordinate production and distribution of Greenfield marketing collateral with Corporate Marketing; coordinate project photography and maintain current approved photography and content for marketing and sales channels.
• Maintain and coordinate content updates for the Greenfield and Peace Garden websites, ensuring content is current, accurate, and consistent with brand standards; support website enhancements, SEO, and other digital marketing initiatives.
• Monitor and process marketing leads and inquiries from Greenfield social media channels and websites, directing inquiries to the appropriate team member.
• Develop and coordinate presentations and other marketing materials for sales, leasing, tenant engagement, and Greenfield activation efforts.
• Coordinate media releases, advertisements, brochures, billboards, publications, and other promotional activities with Corporate Marketing and the Manager of Marketing and Brand Strategy.
• Coordinate tenant and resident feedback initiatives, compile and report feedback and relevant metrics, and support efforts to improve the tenant, resident, and customer experience.
• Develop, schedule, and maintain Greenfield social media content with Corporate Marketing and other stakeholders; monitor engagement and provide information about social media activity and performance.
• Support development and administration of the annual Greenfield engagement and marketing plan and budget, including tracking activities and expenditures, coordinating communications, and providing updates to stakeholders.
• Participate in monthly one-on-one discussions with HAL residential and commercial asset teams.
• Perform other duties and assignments within the scope of job responsibilities.

Benefits

• Medical, dental, and vision coverage available to full-time coworkers.
• Access to the High Health Wellness Center and Healthy Rewards Program.
• Vacation for regular full-time coworkers, earned annually on the anniversary date, with a portion of hours eligible for carryover.
• 401(k) Retirement Plan with a company match.
• Tuition assistance with 100 percent reimbursement for approved, job-related courses and degree programs approved in advance by a supervisor.
• Employee Assistance Program offering professional, confidential assistance for personal issues affecting employees or eligible dependents.
• High Family Foundation Scholarship for eligible children of High coworkers, awarding $5,000 for each year of enrollment in an accredited two- or four-year degree program.
• Good Measure Award, presented periodically to individuals or teams who exemplify The High Philosophy and go above and beyond normal responsibilities.

What This Job Offers

• Job Type: Full-time
• Education Level: No Education Listed