MARKETING/DIGITAL PRODUCTION ASSISTANT

Opportunities Industrialization Center, Incorporated•Rocky Mount, NC

4d•$45,000 - $48,000•Onsite

About The Position

The Marketing / Digital Production Assistant provides day-to-day coordination and production support for OIC, Inc. marketing initiatives. Working under the direction of marketing leadership, this role helps keep campaigns, digital content, website updates, CRM records, creative requests, and cross-department projects organized, accurate, and on schedule. The position is execution-focused and supports established marketing plans rather than owning organizational marketing strategy.

Requirements

Associate's degree in Marketing, Communications, Digital Media, Business, or a related field required.
Minimum of two years of related experience in marketing support, campaign coordination, digital content, communications, or a comparable role required.
Hands-on experience with CRM systems, website or content management updates, digital marketing software, and AI-enabled productivity or content tools required.
Highly organized and detail oriented, with strong time-management skills and the ability to prioritize, multitask, maintain accurate work, and meet deadlines across multiple assignments.
Able to work effectively in a fast-paced, changing environment by structuring tasks, documenting assumptions, identifying next steps, solving problems, and escalating decisions or seeking approval when appropriate.
Strong written, verbal, proofreading, and interpersonal communication skills, with the ability to gather requirements, build collaborative relationships, document and communicate next steps, and follow through on commitments.
Working knowledge of campaign coordination, content calendars, email marketing, social media publishing, website and content management updates, CRM data management, and basic performance reporting and analytics.
Proficiency with Microsoft 365 and familiarity with design, web content management, CRM, analytics, and AI-enabled tools, including platforms such as Canva and Adobe Creative Suite.
Ability to learn new systems, follow established processes and brand standards, protect confidential information, and exercise sound judgment.
Proactive, flexible, dependable, service oriented, and committed to internal and external customer satisfaction, with a willingness to learn and adapt in a mission-driven environment.

Nice To Haves

Bachelor's degree in a related field preferred.
Experience supporting multi-channel campaigns and working with cross-functional teams preferred.

Responsibilities

Promote and represent the mission, vision, values, programs, and services of OIC, Inc.
Coordinate assigned marketing campaigns from approved plans by maintaining timelines, task lists, content calendars, approvals, assets, and follow-up items.
Prepare, format, proofread, and publish marketing content for social media, email, newsletters, web pages, print materials, presentations, and other approved channels.
Complete routine website and content management system updates, including posting approved copy, images, links, events, and program information; identify outdated or inaccurate content for correction.
Maintain accurate contact, campaign, and engagement data in the customer relationship management (CRM) system and related marketing platforms; support list management, data cleanup, and basic reporting.
Use approved AI-enabled tools and digital software to support drafting, content adaptation, research, scheduling, production, and workflow efficiency while following organizational review, privacy, and brand standards.
Create and update marketing materials using tools such as Canva, Adobe Creative Suite, Microsoft 365, or similar platforms, using established templates and brand guidelines.
Schedule and participate in meetings with departments and project teams to gather information, clarify deliverables, document decisions, and communicate next steps.
Build effective working relationships across departments to obtain timely content, approvals, photos, program updates, and other materials needed to complete assignments.
Support event promotion and logistics, including invitations, registration materials, signage, vendor coordination, on-site materials, and post-event follow-up.
Monitor campaign activity using available platform data and prepare recurring summaries of results; flag trends, errors, delays, or items requiring leadership review.
Organize shared files, creative assets, production requests, campaign documentation, and marketing calendars so information is current, accessible, and well structured.
Manage multiple assignments in a changing environment, independently organize work within established priorities, and seek clarification when decisions or approvals are needed.
Perform other related duties as assigned.