Marketing Associate

Prisms VR

15d•$85,000 - $95,000•Remote

About The Position

Prisms VR is seeking a proactive, creative, and data-driven Marketing Associate to join their San Francisco-based team. This role is crucial for scaling the brand and sharing the company's story, focusing on transforming K12 STEM education through Virtual Reality. The Marketing Associate will be the engine of marketing and growth efforts, working directly with the leadership team to build and execute campaigns that drive user acquisition, engagement, and retention. This position is ideal for someone passionate about education, who thrives in a dynamic environment, and enjoys seeing the direct impact of their work.

Requirements

2+ years of proven marketing experience, preferably in an ed-tech, B2B SaaS, or digital agency environment.
1-2 years managing corporate social media profiles (e.g., X, Instagram, LinkedIn, TikTok, Facebook).
Exceptional copywriting skills with the ability to translate complex educational concepts into clear, engaging messages.
Familiarity with digital marketing and data analytics tools (e.g., Google Analytics, HubSpot, Mailchimp, Claude, Canva, Tableau).
Highly organized, resourceful, and capable of juggling multiple deadlines in an evolving environment.
Bachelor’s degree in Marketing, Communications, Business, or a related field.

Nice To Haves

Education background with a genuine interest in the education industry.
Experience with HubSpot Marketing
Experience managing company websites (Webflow experience preferred)

Responsibilities

Assist in developing and executing go-to-market strategies for new product features and learning tools.
Manage and execute day-to-day backend operations across digital channels, including social media, and email marketing.
Plan and manage the logistics, design, and execution of events (conferences, conventions, and webinars).
Write and edit compelling, SEO-optimized content—including blog posts, case studies, newsletters, and website copy (including visuals/content design)—tailored for educators, students, and parents.
Collaborate with design and product teams to build engaging collateral.
Define the global merchandise vision, ensuring all branded items align with company values, mission, and aesthetic standards.
Track and measure campaign performance and ROI.
Monitor Google Analytics, CRM, and ad platforms to prepare performance reports and identify key growth opportunities.
Conduct ongoing competitor and market research to stay ahead of ed-tech trends.