Marketing Associate

Gulf Stream•Charleston, SC

About The Position

Gulf Stream Construction is a general sitework contracting firm serving the Charleston, South Carolina, and Savannah, Georgia, markets and the surrounding Lowcountry. The company delivers commercial, industrial, municipal, residential, and environmental construction projects. The role supports the company's brand presence, social media growth, and regional business development through hands-on marketing work across both markets. Although the posted title is Marketing Associate, the description refers to the position as Marketing Manager. The position manages day-to-day marketing activities, including social media, website content, proposal and RFP/RFQ support, project photography and videography coordination, and brand storytelling. It combines content development with visits to project sites and regular travel between the Charleston and Savannah offices and active job sites. The role is an individual-contributor position with no direct reports. Travel and mileage reimbursement are provided. Site visits require following safety protocols and wearing required personal protective equipment.

Requirements

Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent experience.
Five or more years of progressive marketing experience, including independently managing marketing initiatives from planning through execution.
Strong writing, editing, and visual storytelling skills.
Proficiency with social media management tools, website content platforms such as WordPress or Squarespace, and design tools such as Canva or Adobe Creative Suite.
Valid driver’s license and willingness to travel regularly between Charleston and Savannah and to active job sites.
Comfort wearing required PPE and following job-site safety protocols during site visits.
Strong organizational skills and ability to manage multiple projects and deadlines simultaneously.
Ability to navigate active construction sites, including uneven terrain, and climb stairs or ladders as needed.
Ability to lift up to 25 pounds.

Nice To Haves

Experience in construction, real estate, or a related industry is strongly preferred.
Experience capturing and editing project photography and video for marketing materials is preferred but not required.
Familiarity with proposal development processes in a construction or professional services setting is a plus.

Responsibilities

Translate established marketing priorities into a coordinated calendar of activities supporting business development across both markets.
Manage day-to-day marketing work, deadlines, and deliverables as an individual contributor.
Track and report marketing performance, including social engagement and website traffic, and recommend improvements.
Track marketing spending against the approved budget.
Write and edit newsletters, press releases, announcements, and marketing collateral.
Develop case studies and project spotlights highlighting the company’s work and capabilities.
Create internal and external communications for company announcements, awards, and milestones.
Maintain consistent brand voice, messaging, and visual standards across marketing materials.
Manage the content calendar for Instagram, Facebook, LinkedIn, and other relevant platforms; create, schedule, and publish posts featuring projects, team culture, and community involvement.
Monitor social media comments and messages, engage with audiences, and track performance across both markets.
Maintain and update website content, including project galleries, service pages, team information, and client testimonials.
Coordinate with website design partners on design and layout updates; monitor website analytics and recommend content improvements.
Support estimating and business development teams with branded proposals and RFP/RFQ responses.
Assemble project qualifications, team biographies, relevant experience, and visual content for submissions.
Develop and maintain proposal templates, standard content, and supporting materials; review submissions for clarity, accuracy, and consistent branding and formatting.
Support industry events, award submissions, community sponsorships, and the collection of client testimonials.
Coordinate photography and videography documenting project progress, milestones, and completed work; capture and edit content directly when appropriate to experience and skills.
Work with project managers and superintendents to identify content opportunities and schedule site visits.
Engage and manage external photography and video vendors as needed, including scheduling, creative direction, and review of deliverables.
Maintain an organized, accessible library of project photos and video.
Travel regularly between the Charleston and Savannah markets and to active job sites; follow site safety protocols and PPE requirements during visits.