Marketing Associate

Mochi Health • San Francisco, CA

2d • $100,000 - $150,000 • Onsite

About The Position

Mochi Health is seeking a detail-oriented, driven Marketing Associate to own and scale its partner ecosystem within the Growth Marketing team. The role manages day-to-day program operations, drives patient acquisition through publishers and creators, and contributes directly to program performance. The Marketing Associate collaborates with Design, Engineering, Finance, and Legal to deliver a partner program aligned with business objectives. It is an early-career opportunity to develop expertise in affiliate marketing and analytical skills within a fast-paced healthcare organization.

Requirements

• 2–4 years of experience in affiliate marketing or performance marketing, with a track record of managing partner relationships.
• Strong proficiency in Excel or Google Sheets, including tracking performance metrics, identifying trends, and optimizing for incremental acquisition.
• Hands-on experience with affiliate tracking platforms such as Impact and a solid understanding of attribution and digital marketing tools.
• Excellent written and verbal communication skills, including comfort presenting Mochi Health's value proposition to potential partners and creators.

Nice To Haves

• Experience in health and wellness, e-commerce, or another highly regulated industry.
• Exposure to creator-led affiliate initiatives on platforms such as TikTok, Instagram, or YouTube.

Responsibilities

• Identify and recruit high-potential affiliates, including health bloggers, content creators, and niche publishers.
• Manage relationships with existing partners as their primary point of contact, including onboarding, activation, and daily creative support.
• Monitor CAC, LTV, and ROAS to optimize commission structures, incentives, and promotional calendars.
• Audit partner websites and social media to ensure promotions comply with brand guidelines and healthcare regulations.
• Prepare regular performance analyses, reconcile data with Finance records, and investigate discrepancies involving tracking, payouts, and LTV.
• Manage tracking links, pixels, and UTM parameters, and troubleshoot instrumentation to maintain data integrity.
• Coordinate with internal design and marketing teams to request, update, and distribute banners, landing pages, and copy.

Benefits

• Daily weekday breakfast, lunch, and dinner, plus an on-site espresso and matcha bar.
• Pre-tax commuter benefits for transit and parking.
• Competitive salary and generous equity packages.
• 401(k) with matching.
• Generous time off and unlimited PTO.
• Company holidays.
• Life insurance.
• Medical, dental, and vision plans.
• Weekly mindfulness sessions, group workouts, and fitness perks.
• Regular team socials, happy hours, and community events.
• On-site office in downtown San Francisco near BART, Muni, and food options.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed