Marketing Associate- Surgical Technologies

Stryker•Portage, MI
•$59,900 - $108,300

About The Position

The Marketing Associate supports Stryker’s Surgical Technologies team, with a focus on Smoke Evacuation. The role works closely with sales and marketing to support customers, launch new products, and translate market and customer insights into strategies that grow the portfolio. The associate develops knowledge of competitors, customer groups, product lines, marketing plans, budgets, pricing, and portfolio margins, and contributes to sales training and performance tracking.

Requirements

  • Bachelor’s degree.
  • 0+ years of work experience.
  • Excellent presentation and interpersonal communication skills.
  • Strong analytical and problem-solving skills.
  • Ability to manage multiple projects while delivering on established timelines.
  • Ability to be persuasive in the absence of organizational authority.
  • Ability to understand and work within complex interdivisional procedures and policies.
  • Demonstrated proficiency in Microsoft Office, including Excel, Word, and PowerPoint.

Nice To Haves

  • MBA.

Responsibilities

  • Understand key competitors and their relative strengths and weaknesses.
  • Understand customer groups and why customers buy the product or service.
  • Identify critical customer needs and preferences.
  • Provide customer feedback to marketing leadership.
  • Aid in constructing the marketing plan.
  • Understand basic budget management principles and general marketing concepts, including segmentation, targeting, and positioning.
  • Become the subject matter expert for applicable products or product lines and field technical questions.
  • Support sales training initiatives and programs throughout the year.
  • Support on-label use and promotion of all products.
  • Understand and support setting prices and maintaining product or portfolio margins.
  • Use appropriate scorecards to track results, track existing KPIs, and report results to the organization.
  • Share basic customer satisfaction input trends with the salesforce.
  • Use common internal and external communication goals, tools, and formats appropriately.

Benefits

  • Quality products that improve the lives of customers and patients.
  • Ability to discover your strengths, follow your passion, and own your career.
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