Market Director Strategic Growth

Property Management•Atlanta, GA

About The Position

The Market Director, Strategic Growth is part of the Enterprise Strategic Growth team and generates top-line revenue for assigned hotels. The role is a flexible, full-cycle sales position: depending on each hotel's needs, the director converts inbound leads, proactively prospects and develops new accounts, or does both. Hotel assignments may shift as needs change, including sales vacancies, new hotel openings, and hotels requiring additional support to close revenue gaps. The position supports multiple hotels and adjusts its balance of reactive and proactive selling based on direction from the Director, Enterprise Strategic Growth and each hotel's Commercial Strategy Plan. The role requires a proven hotel sales performer who can manage multiple hotels and keep leads, accounts, activities, and bookings organized and associated with the correct hotel. Travel may be required for hotel assignments, new openings, and client meetings, subject to approval by the Sr. Director, Enterprise Strategic Growth.

Requirements

  • At least 2 years of hotel sales experience, ideally as a Director of Sales or Sales Manager.
  • A proven record of converting inbound leads and generating new business.
  • Exceptional organization and attention to detail across multiple hotels, brands, and systems.
  • Clear, professional written and verbal communication.
  • Negotiation and closing skills.
  • Ability to work independently and manage work effectively.
  • Bachelor's degree in Hospitality, Business, or a related field, or equivalent experience.

Nice To Haves

  • Bachelor's degree in Hospitality, Business, or a related field is preferred.
  • Multi-property or area sales experience.
  • Multi-brand and multi-CRM experience.
  • Knowledge of Delphi, Salesforce, Cvent, MeetingBroker, Kalibri, ZoomInfo, and brand sales tools.

Responsibilities

  • Serve as the sales contact for inbound leads at assigned hotels, including electronic leads, emails, and phone calls.
  • Respond to leads within six business hours, qualify inquiries, match them to the right hotel, and pursue confirmed business with urgency and accuracy.
  • Prepare proposals and contracts and follow up on open inquiries to maximize conversion.
  • Identify additional revenue opportunities within inquiries, including meeting space, food and beverage, and extended stays.
  • Prospect for and develop new group, corporate negotiated, and catering business when hotel needs call for it.
  • Grow existing accounts and work the hotel's open pipeline to help close business.
  • Manage key client relationships through virtual meetings, phone calls, and written communication.
  • Participate in RFP season, including submissions, rate negotiations, and account setup for assigned hotels.
  • Support multiple hotels at a time, with assignments changing according to hotel and portfolio needs.
  • Provide sales coverage during sales vacancies and transitions, and support critical-path assignments for new hotel openings.
  • Maintain accurate sales-system records for leads, accounts, activities, and bookings, including group pickup and loading information into brand and PMS systems as required.
  • Ensure a complete handoff from contract to the hotel team and partner with operations to service accounts.
  • Provide weekly recaps to the Director, Enterprise Strategic Growth, each hotel's GM, and the Area Regional or Area DOS as appropriate.
  • Attend revenue strategy calls and weekly one-on-ones as scheduled.
  • Travel as needed for hotel assignments, new openings, and client meetings, with approval from the Sr. Director, Enterprise Strategic Growth.
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