Manager, Trade Marketing (Color Cosmetics)

Revlon Corporate•New York, NY
•$110,000 - $130,000•Hybrid

About The Position

The Trade Marketing Manager supports the Sr. Trade Marketing Manager in developing and executing strategic commercial and customer execution plans to drive brand performance and sales growth across retail and distribution channels, online and offline. The role serves as a key connection between Sales and cross-functional headquarters teams, including Innovation, GTM Marketing, Demand Planning, and Leadership. It represents customer needs in national planning, helps ensure field-executable activation strategies, and aligns innovation and brand communications with customer priorities. The position focuses on Color Cosmetics, Beauty Tools, AP/Deodorant, and Nail categories, coordinating communication and execution across teams. The ideal candidate is analytical and creative, with knowledge of shopper behavior, customer landscapes, category management, and online and offline retail dynamics. This is a hybrid role. Employees are expected to work from the New York City office three days per week and may work remotely the remaining days. The base pay range is $110,000–$130,000 per year, with actual base pay varying according to skills, experience, job-related knowledge, and geographic location. Certain positions may also be eligible for short-term incentives. Employees and their families are eligible for medical, dental, and vision benefits. The company provides basic life insurance and short-term disability insurance; additional benefits include long-term disability, supplemental life insurance, flexible spending accounts, critical illness insurance, group legal, identity theft protection, and enrollment in a 401(k) retirement savings plan. Employees receive three weeks of vacation, prorated in the first year based on hire date, and twelve paid holidays; vacation depends on role. Revlon cannot sponsor or transfer employment visas for this role, and candidates must be authorized to work in the United States without current or future visa support.

Requirements

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 3–5 years of experience in Trade Marketing, Sales, or Category Management.
  • Strong understanding of the U.S. retail landscape and shopper marketing principles.
  • Excellent communication and presentation skills.
  • Ability to manage multiple priorities and work cross-functionally in a fast-paced environment.
  • Proficiency in Microsoft Office Suite.
  • Must be legally authorized to work in the United States without current or future visa support.

Nice To Haves

  • Beauty or Personal Care industry experience.
  • Experience working with major U.S. retailers such as Walmart, Target, or Amazon.
  • Familiarity with digital trade marketing and e-commerce platforms.
  • Experience with data analytics tools.

Responsibilities

  • Support development and execution of customer go-to-market strategies and programs across key channels and accounts, representing Sales and customer perspectives in internal discussions and planning sessions.
  • Collaborate with Sales, Brand Marketing, and Category Management to align go-to-market strategies and promotional calendars; manage projects and influence stakeholders across Marketing and Sales Leadership.
  • Represent customers and Sales Teams with Marketing, Finance, Demand Planning, and other strategic cross-functional partners to develop commercial strategies and activation tactics that drive profitable growth.
  • Lead and contribute to cross-functional alignment sessions to develop omnichannel go-to-market executions, influencer activations, and customized commercial tactics for key retail partners.
  • Lead development of customer-specific marketing plans and point-of-sale materials.
  • Own customer sell-in stories, materials, and presentations, ensuring they reflect customer and category perspectives.
  • Develop fact-based selling stories using market trends, shopper insights, and competitive activity to inform strategy and identify opportunities.
  • Partner with Sales Teams and cross-functional partners to optimize in-store visibility and merchandising, including POS/POP/display ownership, performance reporting, and recommendations for improvement.
  • Monitor and report on trade marketing initiative performance, providing actionable insights and recommendations.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Company-paid basic life insurance
  • Company-paid short-term disability insurance
  • Long-term disability
  • Supplemental life insurance
  • Flexible spending accounts
  • Critical illness insurance
  • Group legal benefits
  • Identity theft protection
  • 401(k) Retirement Savings Plan
  • Three weeks of vacation, prorated in the first year based on hire date; vacation depends on role
  • Twelve paid holidays
  • Certain positions may be eligible for short-term incentives
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