Manager, Ticket Sales and Service (SCW)

Golden State•Santa Cruz, CA
•Onsite

About The Position

The Santa Cruz Warriors are seeking an experienced sales executive to lead the Ticket Sales and Service Department. This role drives revenue growth and improves the fan experience by executing season ticket, mini-plan, and retention strategies. The manager oversees the day-to-day operations of the Ticket Sales and Membership Services teams, partners with the Group Sales Manager to achieve annual revenue goals, and builds a high-performing, community-focused sales culture. This position reports to the Vice President, Business Development. This is a full-time position based onsite in Santa Cruz, California. The role requires evening and weekend work and the ability to lift up to 40 pounds.

Requirements

  • Bachelor’s degree or equivalent experience.
  • At least 4 years of experience in ticket sales.
  • Proficiency in Microsoft Office Suite or Google Workspace, Arctics, and Salesforce CRM.
  • Strong leadership, mentoring, collaboration, and relationship-building skills.
  • Consistent track record of managing a budget and driving sales revenue.
  • Excellent written, verbal, and interpersonal communication skills.
  • Ability to remain dedicated and flexible in response to change and last-minute initiatives.
  • Ability to work evenings and weekends.
  • Ability to lift up to 40 pounds.

Responsibilities

  • Oversee a team of Account Executives on the Ticket Sales & Service team.
  • Monitor sales representatives’ productivity levels.
  • Lead season ticket member and membership retention efforts to achieve revenue and attendance goals.
  • Lead season ticket and mini-plan sales strategy and execution.
  • Design and manage reporting protocols to monitor performance.
  • Develop and manage season ticket membership holder benefit programs that improve brand loyalty and retention.
  • Develop and organize ticketing-related marketing collateral requests.
  • Drive customer database strategic initiatives, including website and ticket holder surveys.
  • Develop and deliver sales and service training programs, including follow-up training.
  • Liaise with Golden State’s sales operations to develop outbound campaigns.
  • Lead and execute ticket sales for external events such as concerts and shows.
  • Collaborate with leadership on go-to-market strategies, ticket sales inventory management, and ticketing priorities.
  • Lead, mentor, and inspire Ticket Sales & Service team members and foster a positive culture of continuous growth.
  • Perform other duties as assigned.

Benefits

  • Comprehensive medical, dental, and vision benefits for employees and dependents.
  • Employer 401(k) match.
  • Vacation and a generous paid time off plan for pregnancy and parental leaves.
  • Summer half-day Fridays.
  • Warriors home tickets and team store discount.
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