Manager, Programmatic Strategy

NBCUniversal•New York, NY

1d•Hybrid

About The Position

The Manager, Programmatic Strategy will help shape and execute NBCUniversal’s broader programmatic business strategy across demand and supply. Reporting to the Director of Programmatic Strategy, this role works collaboratively with sales, ad operations, product, and planning teams to future-proof NBCUniversal’s programmatic advertising business. The position focuses on translating business priorities and market trends into actionable strategies, evaluating growth opportunities, analyzing business and partner performance, and supporting programmatic relationships and product launches. This is a hybrid position requiring work from the office at least four days per week. The Company may change in-office requirements. The position is eligible for company-sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, discounts, and other perks. The salary range is $95,000–$120,000, with bonus eligibility.

Requirements

Bachelor’s degree or equivalent experience.
At least 5 years of experience working directly in programmatic at a leading corporation, agency, technology platform, or management consulting firm.
Expert Excel skills, including working with large datasets, consolidating data from multiple sources, and writing nested IF formulas.
Excellent written, verbal, and interpersonal communication skills, including the ability to clearly present results of complex analyses.
Strong PowerPoint skills and proven proficiency summarizing information and analyses into coherent, concise slides.
Passion for media and strong intellectual curiosity.

Nice To Haves

Strong foundational understanding of advertising sales, advanced advertising, and the programmatic marketplace.
Superior attention to detail in analytical insights, written reports, emails, and PowerPoint presentations.
Strong organizational skills and the ability to manage multiple projects simultaneously and meet deadlines.
Highly collaborative and adaptive to change in a fast-paced environment.
Passion for television, ad tech, and digital media.

Responsibilities

Own and develop programmatic business strategy across demand, supply, monetization, and marketplace opportunities, translating business priorities and market trends into actionable strategies.
Identify and evaluate growth opportunities across the programmatic ecosystem, including new partnerships, products, identity solutions, signals, deal types, and monetization opportunities.
Analyze business and partner performance to identify trends, opportunities, risks, and areas for optimization; develop recommendations and communicate key insights to the strategy team.
Assist with day-to-day relationships with DSPs and SSPs for programmatic initiatives.
Recommend and evaluate new revenue opportunities to enrich and optimize programmatic inventory.
Track performance and surface analysis and insights for new product launches.
Stay abreast of developments in the broader media and advertising technology industry and NBCUniversal’s ad tech ecosystem.