Manager of Brand and Media

Rocky Mountain Prep • Denver, CO

9d • $60,000 - $95,000 • Onsite

About The Position

The Brand Media Manager is RMP's primary content producer, campus storyteller, and the person most visibly embedded in our school communities. This is a field-based production role: the Brand Media Manager spends significant time across all 12 RMP campuses capturing real moments, building relationships with educators, students, and families, and translating those experiences into high-quality multimedia content that tells the stories from the RMP community. This role manages all organizational social media channels, oversees school-level social media accounts, and produces the full range of content — video, photography, graphic design, writing — that powers RMP's communications. The Brand Media Manager is nimble, responsive, and excited to drop plans and pivot to a campus when there is exciting content to be captured, or whenever there is an opportunity to amplify the wins of our students and educators.

Requirements

• Proficiency in photography and photo editing (Adobe Lightroom, Photoshop, or equivalent); ability to deliver polished, publication-ready photos independently.
• Proficiency in short-form video production and editing (Adobe Premiere, CapCut, Final Cut Pro, or equivalent); ability to produce engaging, on-brand video without additional support.
• Strong proficiency in Canva; ability to produce professional, on-brand social media graphics and basic promotional materials quickly and consistently. Consequential design projects (network templates, campaign identities, major visual refreshes) are scoped to freelance designers.
• Excellent writing skills across formats, including social media captions, newsletters, and family communications — with zero tolerance for typos or off-brand language.
• Experience managing social media accounts professionally, including content creation, scheduling, community monitoring, and analytics.
• Genuine excitement about being embedded in schools and communities: this person must be willing to show up at a school event on short notice, adjust plans when something is happening, and build real relationships across campuses.
• Nimbleness and flexibility; communications priorities shift, and this role must shift with them without losing quality.
• Deep commitment to equity, to authentic storytelling, and to representing RMP's students, families, and communities with accuracy and care.
• Must be based in Denver, Colorado; regular presence across all 12 RMP school campuses is a core, non-negotiable expectation of this role.
• Bachelor's degree required, preferably in communications, journalism, film and media production, graphic design, or a related field. A strong portfolio may be considered in lieu of a degree.
• 2-5 years of experience in content production, multimedia, or communications with a strong portfolio demonstrating photography, video editing, and design work. Education or community-embedded experience preferred. A portfolio is required as part of the application.

Nice To Haves

• Experience producing content that authentically represents racially and linguistically diverse communities.
• Experience in K-12 education, nonprofit, or a community-facing organization.
• Familiarity with social media scheduling platforms (e.g., Hootsuite, Later, Sprout Social) and email marketing tools (e.g., Mailchimp).
• Bilingual in Spanish a significant plus, given the communities we serve.
• Experience with drone photography or videography a plus.

Responsibilities

• Maintain a consistent, visible presence across RMP school campuses as the team's primary embedded content producer and storyteller — attending events, classroom moments, and community gatherings to capture content as it happens.
• Be nimble and responsive: this person adjusts their plans and shows up at campuses so we can capture the stories of our students and staff. That responsiveness is a core job expectation, not an occasional ask.
• Photograph and film RMP school life to professional quality standards, producing final, publication-ready assets independently without additional production support, and uphold the standards and adhere to guidelines to keep students safe.
• Edit photos and short-form video using professional tools, delivering polished content on timelines that match the pace of school life.
• Maintain and curate RMP's photo, video, and asset library across all campuses and channels.
• Produce all content for RMP's network-wide organizational social media accounts (Instagram, Facebook, LinkedIn), including writing captions, designing graphics in Canva, scheduling posts, and monitoring engagement.
• Develop content that is visually compelling, on-brand, and grounded in the real stories of RMP students, families, and staff — not stock imagery or generic templates.
• Design social media graphics and basic promotional materials using Canva for network accounts and NST-level and campus-level needs, working within RMP brand standards.
• Track analytics for network accounts and produce regular performance reports for the Communications Director.
• Respond to comments and engage audiences in ways that reflect RMP's voice and values.
• Serve as the network-level coach and accountability partner for school-based social media leads across all 12 campuses — not the producer of school content, but the person who trains, reviews, and holds school staff to standards.
• Establish and communicate clear expectations for school social media accounts, including posting cadence, content standards, and brand guidelines.
• Review school social media data regularly, share insights with school-based leads, and provide specific, actionable feedback to help them improve.
• Review school posts for brand consistency and flag risk items to the Communications Director before or after publication as appropriate.
• Deliver ongoing training to school social media leads, including new staff onboarding and refreshers when standards slip.
• Escalate pattern issues, persistent non-compliance, or high-risk content to the Communications Director immediately.
• Write and produce content across formats: social media captions, newsletters, family communications, blog posts, event recaps, and internal announcements.
• Support the Communications Director in executing internal communications, including the all-staff newsletter if retained.
• Ensure all written content — including school-facing materials — is free of errors, on-brand, and appropriate for diverse audiences.
• Support the Communications Director in drafting external-facing materials and rapid-turnaround content needs.
• Serve as the day-to-day point of contact for school staff with communications questions, Canva template requests, and brand guidance.
• Produce basic design assets in Canva for school and NST-level needs — event posters, announcement graphics, simple promotional materials — within established brand guidelines.
• Refer more consequential design needs (network templates, campaign materials, mascot or identity work) to the Communications Director for freelance design scoping.
• Maintain and update school communications toolkits and announcement templates.
• Build genuine relationships with school leaders, front office staff, and teachers to surface authentic stories and earn the trust needed to capture moments as they happen.
• Support the Communications Director in gathering assets, preparing materials, and conducting first-pass review of SKDK deliverables.
• Coordinate production logistics with SKDK on active projects, including asset delivery and review timelines.

Benefits

• Paid Time Off – including vacation, personal, and sick days
• 5 Weeks of Paid Organizational Holidays – including Winter and Summer breaks
• Comprehensive Health Insurance – medical, dental, and vision coverage, with 100% of medical coverage for employee-only plans.
• Retirement Through PERA – Public Employees' Retirement Association of Colorado
• Paid Leave of Absence Options – including parental, medical, and disability leave
• Mental Health & Wellness Support – to help you thrive personally and professionally
• Pre-Tax Accounts – flexible spending accounts (FSA), dependent care accounts, and health savings accounts (HSA)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level