Manager, Email Marketing Analytics

Amsive•New York, NY

20h•Remote

About The Position

Amsive is seeking an Email Marketing Analytics Manager to serve as its primary email analytics expert and work closely with the email team. This is a hands-on individual contributor role focused on investigating data, solving problems, and turning findings into recommendations that improve client programs. The role owns email performance analysis and reporting, guides measurement and testing, and acts as an analytical partner to clients. It collaborates with Email Operations, Client Experience, technical teams, and client analytics teams on day-to-day decisions and longer-term strategy. The position is remote, and candidates must live in the United States and work in the EST or CST time zones. Amsive does not provide sponsorship opportunities. The salary starts at $100,000 per year, based on skills and experience.

Requirements

At least 5 years of experience in Email Services, Marketing Analytics, or a similar field.
Strong, demonstrated email marketing analytics experience, including independently analyzing complex email programs.
Deep understanding of email metrics, audience segmentation, lifecycle performance, and conversion measurement.
Experience analyzing engagement trends, contact frequency, and audience fatigue.
Strong knowledge of A/B testing, statistical significance, holdouts, and measurement limitations.
Proficiency in SQL for accessing, joining, analyzing, and validating data.
Experience with email platforms such as Salesforce Marketing Cloud, Iterable, Klayvio, Braze, HubSpot, or similar.
Experience creating dashboards and reports using business intelligence or data visualization tools.
Ability to troubleshoot reporting discrepancies and collaborate with technical teams on resolution.
Ability to translate complex findings into clear, practical recommendations.
Strong communication and presentation skills, including experience working directly with clients.
Comfort working in a small team, taking ownership, and balancing hands-on work with strategic thinking.

Nice To Haves

Agency experience supporting multiple client email programs.
Bachelor’s degree in communications, marketing, or a similar field.
Familiarity with enterprise email platforms and their reporting and data structures.
Experience connecting email engagement with CRM, conversion, revenue, or other business outcomes.
Experience improving reporting processes through automation.
Knowledge of Ampscript, HTML5, Javascript, CSS3, SQL, and Figma.

Responsibilities

Analyze campaigns, audiences, segments, and lifecycle programs to explain results and identify opportunities.
Investigate audience fatigue, contact frequency, engagement changes, conversion trends, and program effectiveness.
Recommend improvements to targeting, segmentation, messaging, cadence, and testing in partnership with the email team.
Help define testing hypotheses, success metrics, audience groups, and holdouts; analyze results and recommend next steps.
Create and maintain dashboards and performance reports that explain results, implications, and recommended actions.
Validate reporting, investigate discrepancies, and work with technical teams to resolve tracking and data issues.
Present findings to clients, answer performance questions, and collaborate directly with client analytics teams.
Establish practical measurement standards, document approaches, improve processes, and help colleagues interpret email performance.
Balance recurring reporting with deeper investigations across client programs.