Mgr-Digital Product Mgmt

American Express•Phoenix, AZ

About The Position

The Manager - Digital Product Management will join American Express’s Enterprise CRM Solutions (eCRMs) Sales domain Data & AI product team. The role supports the creation of product vision, strategy, and roadmaps, and guides products and features from concept through launch in a fast-paced environment. The Product Manager makes product decisions and prioritization choices, partnering with Sales, product, engineering, and servicing leaders to turn strategy into an iterative roadmap centered on customer needs. The role leads the strategy and evolution of GCS Guided Selling (Outreach), a mission-critical CRM sales engagement platform. It focuses on AI-powered capabilities that improve B2B sales experiences, simplify sales workflows, support colleague productivity, and enable insight-driven customer engagement. The Product Manager listens to users, works with teams to test and improve capabilities, and uses performance metrics to guide continued investment and product development.

Requirements

  • At least 5 years of direct work experience in CRM product management, Data, and AI.
  • Experience working with business capability models and data architecture artifacts.
  • Experience understanding, interpreting, and assessing adherence to policies and regulations.
  • Experience working across teams and business units on analysis, recommendations, and execution.
  • Ability to work in white space to design and bring to life solutions for complex challenges.
  • Strong relationship-building and influencing skills for collaboration with internal and external partners.
  • Flexibility and a positive attitude when faced with challenges.
  • Excellent communication skills, including the ability to engage, influence, and inspire partners and stakeholders to drive collaboration and alignment.
  • Employment eligibility to work in the United States; American Express will not pursue visa sponsorship for these positions.

Nice To Haves

  • Prior experience with Salesforce CRM products and AI capabilities.

Responsibilities

  • Lead the product strategy, roadmap, and evolution of GCS Guided Selling (Outreach), a mission-critical CRM sales engagement platform.
  • Own end-to-end product discovery, prioritization, design, and delivery of Guided Selling capabilities.
  • Engage with customers, primarily in Commercial and Merchant Sales and Account Development, to identify needs, opportunities, and gaps.
  • Represent users and work with product teams to define feature enhancements for future iterations.
  • Enable analytics-driven product decisions and own metrics such as leads generated and worked, opportunities closed, and user satisfaction.
  • Develop tracking and reporting to evaluate product performance after launch and guide future investment.
  • Partner with cross-functional teams to ensure training and readiness before launch.
  • Improve products after launch and prioritize bugs and feature requests based on customer satisfaction.
  • Identify opportunities and provide input on product vision, strategy, roadmap, and features for the Salesforce.com platform.
  • Define and refine feature priorities with business leaders.
  • Translate roadmap features into product requirements, user stories, and acceptance test criteria.
  • Prioritize and maintain the sprint backlog, balancing customer and stakeholder requirements.
  • Coordinate communication and facilitate resolution of risks, issues, and changes related to the product backlog.
  • Establish product goals and review success metrics.
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