Manager, Amazon Retail Media Marketing

SC Johnson • Racine, WI

7d • Hybrid

About The Position

The Manager, Amazon Retail Media Marketing owns Amazon performance for a key brand, either Ziploc or Glade, with a focus on retail media strategy and execution. The role drives profitable growth and share gains by turning business objectives into investment decisions, performance targets, and an operating cadence that converts insights into results. It partners with Brand, Sales, Finance, Supply & Planning, and external agencies, and connects retail media with digital shelf readiness to improve conversion.

The position leads the brand’s Amazon eCommerce acceleration strategy, including quarterly performance plans, investment allocation, optimization, and test-and-learn programs. It also supports NPD launches, brand activation, retail media execution, media-to-shelf integration, performance analysis, cross-functional planning, and monitoring of platform, competitive, and digital commerce trends.

The role is eligible for domestic relocation. The office work environment allows remote work once a week for eligible employees after a 90-day onboarding period. Travel is less than 10%. The position offers an expected base salary range of $140,499.00–$184,405.20 USD, with actual starting salary based on relevant skills, experience, education, and location. Total compensation may include profit sharing, short-term and/or long-term incentives, and benefits. The position remains at-will and duties may change or be assigned by the Manager.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Analytics, or a related field.
• At least 5 years of relevant experience in eCommerce, retail media, digital commerce marketing, shopper marketing, or omnichannel marketing, with demonstrated performance.
• Must be legally authorized to work in the United States without current or future sponsorship.

Nice To Haves

• Experience leading cross-functional work through influence and managing external partners or agencies.
• Experience owning retail media strategy and performance across major retailers or marketplaces, in-house or through an agency, including investment tradeoffs and optimization governance.
• Strong digital commerce and retail media fluency, including retailer advertising ecosystems, onsite search, and media-to-shelf linkage.
• Ability to translate data into decisions, including comfort with retailer reporting, digital shelf signals, and performance diagnostics.
• Experience building operating cadences such as weekly business reviews, driving accountability, and improving execution quality through partners.
• Strong commercial and financial acumen, including the ability to operate within profitability guardrails.
• Strong communication, stakeholder management, and executive storytelling skills.
• Familiarity with tools and data sources such as Profitero, Vendor Central, retailer tools, and performance reporting platforms; exact toolset is not required.

Responsibilities

• Own the brand’s Amazon eCommerce acceleration strategy, aligned with business and commercial objectives such as growth, profitable share, and conversion.
• Define quarterly performance plans, priorities, and measurable targets, and translate business strategy into eCommerce actions across media-to-shelf levers.
• Recommend retail media investment tradeoffs across segments, tactics, and funnel stages using performance data and commercial impact; optimize toward KPIs including DPVT, ROAS, NTB, share, and CVR, and lead structured test-and-learn programs.
• Lead Amazon workstreams for new product development launches by creating Amazon-first launch plans and frameworks and coordinating launch readiness with innovation, brand, sales, and supply chain.
• Translate brand strategies into Amazon activation plans and partner with sales on assortment, portfolio health, pricing, and promotional guidance.
• Support upper-funnel activations within the Amazon ecosystem in partnership with the brand team.
• Lead retail agency execution through performance briefs, pacing, quality assurance, and weekly optimization decisions that drive in-flight changes.
• Establish and run a weekly operating cadence, such as a weekly business review, to drive decisions, clear actions, and measurable performance improvements.
• Own the retail media test-and-learn agenda, including new formats, targeting, creative learnings, and measurement approaches; capture and apply learnings.
• Coordinate efforts to close conversion blockers by aligning retail media with digital shelf readiness, including PDP content gaps, search discoverability inputs, merchandising readiness, and ratings and reviews signals.
• Partner with internal teams to support tentpoles, launches, and recovery moments with cohesive plans across media, content, promotions, and operational readiness.
• Track and analyze performance across tactics, diagnose performance drivers, identify opportunities, and turn insights into prioritized actions.
• Build executive-ready performance narratives explaining what happened, why it happened, and what actions are next.
• Partner with Finance and relevant teams on ROI orientation and guardrails that protect profitability while driving growth.
• Track changes in the Amazon ecosystem, propose scalable pilots, and drive learning agendas across media and the digital shelf.
• Serve as a primary cross-functional contact for Brand Amazon acceleration, aligning stakeholders around shared priorities and timelines.
• Manage agency and vendor partnerships to ensure timely, high-quality execution and continuous improvement.
• Collaborate through relevant planning processes, such as S&OP touchpoints as applicable, to ensure eCommerce plans are executable and aligned with supply realities.
• Monitor retailer and platform changes, competitive activity, and digital commerce trends; translate platform and shopper dynamics into actionable brand performance recommendations.

Benefits

• Bonuses may be included in total compensation.
• Long-term incentives may be included in total compensation, depending on job level, eligibility, and performance.
• Matching 401(k) contributions.
• Profit sharing based on company profitability, job level, and years of service.
• Subsidized health care plans.
• Maternity, paternity, and adoption leave.
• Flexible work arrangements.
• Vacation purchase options.
• Recreation and fitness centers.
• Childcare.
• Counseling services.
• Comprehensive benefits program for employees and their families.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager