About The Position

As a Leasing & Sales Consultant, you drive occupancy and revenue at the community by combining proactive sales strategies with engaging, high-quality service. The role focuses on turning prospects into residents and creating a welcoming experience that makes residents proud to call Cortland home. You guide prospects through the leasing process, promote the community and its lifestyle, and build relationships that encourage loyalty and referrals. You also support marketing and social media efforts, organize resident events, and adapt your sales approach based on prospect needs, market conditions, coaching, and leadership guidance.

Requirements

  • Strong desire to succeed in a goal-oriented, fast-paced sales environment.
  • Confident, persuasive, people-focused communication and rapport-building skills.
  • Coachable and resilient, with a positive attitude and willingness to learn.
  • Motivation by targets, results, and earning potential, and comfort being held accountable to goals.
  • Organization, discipline, time management, consistent follow-up, and attention to detail.
  • Comfort learning and using CRM systems to track leads and customer interactions.
  • Professional, polished, approachable presentation and pride in representing a premium brand.
  • Alignment with company values.

Nice To Haves

  • At least 6 months of sales, customer-facing, or performance-driven experience.

Responsibilities

  • Achieve and exceed leasing goals, conversion targets, and other key performance indicators to drive occupancy and revenue.
  • Manage the sales pipeline, promptly follow up with prospects, nurture leads, and close leases.
  • Use consultative selling to identify prospect needs, present solutions, and communicate value.
  • Maintain accurate CRM records of prospect interactions and monitor and report lead activity, conversion metrics, and pipeline health.
  • Guide prospects through the leasing process and provide personalized, concierge-level service.
  • Build resident relationships that encourage loyalty and referrals, and represent the community and its lifestyle.
  • Handle objections professionally and turn challenges into opportunities.
  • Establish, manage, and maintain marketing programs and the community's social media presence.
  • Plan and execute resident events and engagement programs.
  • Apply coaching and feedback promptly, adapt sales approaches to market conditions and prospect needs, and follow leadership guidance.
  • Maintain integrity, accountability, reliability, and a polished, approachable presence aligned with brand standards.
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