Leasing & Sales Consultant - Cortland Peterson

Cortland•Colorado Springs, CO

About The Position

As a Leasing & Sales Consultant, you drive occupancy and revenue at the community by combining proactive sales strategies with strong prospect and resident engagement. The role focuses on turning prospects into residents and creating an experience that makes people proud to call Cortland home. You guide prospective residents through the leasing process, provide personalized service, represent the community and its lifestyle, and build relationships that support loyalty and referrals. You also maintain marketing and social media programs and plan resident events. You are expected to respond to coaching, adapt to market conditions and prospect needs, and uphold Cortland’s standards for professionalism, accountability, and brand representation.

Requirements

  • Strong desire to succeed in a goal-oriented, fast-paced sales environment.
  • Confident, persuasive, people-focused communication and relationship-building skills.
  • Coachable and resilient, with a positive attitude and willingness to learn.
  • Motivation to meet targets and results, and comfort being held accountable to goals.
  • Organization, discipline, time management, follow-up, and attention to detail.
  • Comfort learning and using CRM systems to track leads and customer interactions.
  • Professional, polished, and approachable personal presentation.
  • Alignment with company values and pride in representing a premium brand.

Nice To Haves

  • At least 6 months of sales, customer-facing, or performance-driven experience.

Responsibilities

  • Achieve and exceed leasing goals, conversion targets, and key performance indicators to drive occupancy and revenue.
  • Manage the sales pipeline, promptly follow up with prospects, nurture leads, and close leases.
  • Use consultative selling to identify prospect needs, present solutions, and communicate value.
  • Keep CRM records current and report on lead activity, conversion metrics, and pipeline health.
  • Guide prospects through the leasing process and deliver a personalized, concierge-level experience.
  • Build relationships that encourage resident loyalty and referrals.
  • Represent the community and its lifestyle to prospective residents.
  • Address objections professionally and turn challenges into opportunities.
  • Establish and maintain marketing programs and a social media presence to attract and retain residents.
  • Plan and execute resident events and engagement programs.
  • Apply coaching and feedback, implement best practices, and adjust sales approaches in response to market conditions, prospect needs, and leadership guidance.
  • Maintain integrity, accountability, reliability, and a polished, approachable presence.
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