Leasing & Marketing Team Leader, New Development

Cardinal Group Companies•Town of Vestal, NY

2d•$25 - $30•Onsite

About The Position

The New Development Leasing & Marketing Team Leader assists the New Development Community Manager in maintaining property operations, with a concentration on leasing, marketing, branding, future resident relations, and the functions of the temporary leasing office and community. The role strives for 100% occupancy through pre-leasing future availability. The position is full-time and non-exempt. If performed in New York, compensation is $25–$30 per hour, plus bonus potential. The role works inside and outside apartment buildings and throughout the property, including amenities, with frequent exposure to outdoor elements. Some travel may be required to support properties or attend training.

Requirements

1–2 years of customer service and sales experience.
Strong social media skills, an understanding of current digital marketing trends, and thorough knowledge of social media marketing strategy.
Strong communication skills.
High energy and comfort working in a fast-paced environment.
Enjoyment of and pride in providing excellent service.
Excellent, warm, friendly, and helpful customer service in person and by phone.
Basic computer skills, including typing and writing correspondence and memos.
High school diploma or equivalent.
Availability to work evenings and weekends.
Ability to embody Cardinal Culture and Cardinal Core Values every day.
Ability to work inside and outside in all weather conditions and access all exterior and interior parts of the property and amenities.
Ability to push, pull, lift, carry, or maneuver weights up to 20 pounds.
Ability to perform duties involving regular hand use, typing, handling or feeling, talking or hearing, standing, walking, reaching, climbing, stooping, or squatting; required vision abilities include close, distance, color, and peripheral vision, depth perception, and focus adjustment.

Responsibilities

Greet prospective clients, qualify them, determine their needs and preferences, present the temporary leasing office and leasing materials, use feature-and-benefit selling, close sales, and follow up using Cardinal’s Sales Platform (Cardinal Way of Leasing).
Earn and maintain Cardinal Way of Leasing certification by using available resources and passing in-house and third-party shops according to Cardinal Training Department scoring standards.
Assist the Community Manager in training full-time and part-time Leasing Team Members on job duties, including customer service, phone etiquette, leasing workflows, resident interactions, marketing, and Cardinal Way of Leasing.
Answer incoming calls professionally and handle them appropriately, whether from prospective clients, clients, internal team members, or vendors.
Complete lease applications, participate in application verification, and notify prospective clients of results.
Maintain the temporary office and tour route to ensure curbside appeal.
Implement new development grand opening events and open houses.
Plan and execute a Monthly Marketing Plan, potentially including residential events, housing fairs, open houses, orientations, university and local marketing events, promotional items, incentives, outreach, social media, and digital marketing.
Create partnerships with local businesses and national vendors and conduct outreach marketing to build brand awareness.
Manage the community’s social media accounts, create audience-relevant content and campaigns across channels, and use analytics to inform decisions.
Maintain and improve the community’s online reputation through reviews and internal satisfaction survey tools.
Participate in Cardinal U training as required.
Perform other related duties as assigned by the Team Leader.