Leasing & Marketing Manager - Hornet Place - Student Living

Greystar Management Services•Sacramento, CA

2d•Onsite

About The Position

The Leasing & Marketing Manager oversees the community’s marketing, print and internet advertising, sales activities, leasing team, and other resources to meet revenue, occupancy, resident-retention, and leasing goals. The role directs marketing and sales activity, monitors traffic and leasing performance, maintains ready-apartment inventory, sets rent pricing and concessions, and develops short- and long-term strategies to sustain occupancy and increase traffic and leases. The manager uses available technology and company property-management software to promote the community, communicate with prospects, and report on sales and leasing results. The role works with maintenance to ensure the community’s appearance and safety meet company standards, and improves apartment marketability through unit inspections, mini-models, and other merchandising techniques. The manager also participates directly in leasing, including qualifying prospects, preparing lease documents, completing move-ins, and overseeing renewals and move-outs. This position analyzes operational and financial reports, responds to resident and client/owner concerns, presents marketing and leasing results to stakeholders, and supervises leasing-team members through hiring, orientation, training, and performance management. A real estate license is required within 90 days of employment.

Requirements

Real estate license required within 90 days of employment.

Responsibilities

Direct community marketing, advertising, and sales activities to achieve revenue and occupancy goals.
Oversee on-site traffic, maintain an appropriate inventory of ready apartments, set rent pricing and concessions, and monitor day-to-day sales and leasing activity.
Monitor market and competitor conditions and develop and implement short- and long-term marketing plans and strategies to sustain occupancy and increase traffic and leases.
Develop print and internet advertising strategies, use technology to promote the community and communicate with prospects, and use company property-management software to generate and review sales and leasing reports.
Work with maintenance to ensure the community’s physical appearance and safety meet company standards.
Inspect ready units for marketability and develop activities, mini-models, and other merchandising techniques to improve the salability of apartments and the community.
Participate in leasing by generating and monitoring traffic, leasing apartments, qualifying prospects, preparing lease documentation, and completing move-in procedures.
Review and analyze financial, shop, traffic, closing-ratio, and other operational reports; identify and resolve issues affecting leasing performance and use internal resources to support solutions.
Present marketing and leasing strategies and results to clients, owners, and other business managers.
Oversee the lease-renewal program, including resident renewal functions and related communications and notifications, and assist with resident move-outs as needed.
Respond promptly and courteously to resident and client/owner questions and concerns, solve problems, and document or route requests to appropriate individuals.
Supervise leasing-team members by interviewing, hiring, orienting, and training employees and managing performance in accordance with company policies, values, and business practices.

Benefits

Medical, dental, vision, disability, and life insurance benefits.
Low-cost or free basic employee medical coverage for employee-only coverage.
Paid time off, including 15 vacation days, 4 personal days, 10 sick days, and 11 paid holidays for new hires; additional vacation accrues with tenure.
Birthday off after one year of service.
Onsite housing discount at Greystar-managed communities for onsite team members, subject to discount terms and unit availability.
Paid sabbatical of six weeks after 10 years of service and every five years thereafter.
401(k) with company match up to 6% of pay after six months of service.
Paid parental leave.
Lifetime fertility-benefit reimbursement up to $10,000, including adoption or surrogacy.
Employee Assistance Program.
Critical illness, accident, hospital indemnity, pet insurance, and legal plans.
Charitable giving program and benefits.
Possible eligibility for weekly, monthly, or quarterly bonuses for onsite property positions.