Inside Sales Representative - Tri

Tri • Greensboro, NC

6d

About The Position

Tri-Lift Industries, Inc., a third-generation family business and material handling equipment and solutions provider, is hiring an Inside Sales Representative to support an assigned geographic territory. The company represents CLARK, BYD, and Liugong forklifts, as well as aerial equipment and solutions, across North Carolina, South Carolina, and Virginia. The role contributes to revenue growth and customer profitability by consulting with clients, offering solutions, improving the customer service experience, and coordinating with company departments.

The representative manages customer and prospect outreach, account development, sales activity tracking, quotes, and proposals. The position carries assigned lead and sold quotas and requires consistent use of CRM and other approved sales tools. The first 90 days focus heavily on learning company processes, products, systems, and the territory. Compensation is listed as $40,000–$45,000 per year plus commission under the company commission plan.

Requirements

• A four-year college degree with a high level of business acumen, or equivalent experience.
• Ability to build a schedule and adhere to it.
• Ability to document a plan in the CRM system for communication, visibility, and accountability.
• Proven ability to execute a solutions sales process, develop new accounts, build account relationships, and consistently achieve or exceed sales goals and business results.
• Ability to understand and practice a consultative sales approach.
• Effective communication skills for working with internal and external customers.
• Knowledge and use of CRM tools.
• Good knowledge and use of Outlook, PowerPoint, and Excel.
• Ability to pass a pre-employment drug test and background check.

Nice To Haves

• Strong knowledge of the material handling industry.

Responsibilities

• Make 20–30 daily calls to current customers in the assigned territory to follow up on sales, set up new accounts, gather account information, and update CRM contact records.
• Make 40 daily prospecting calls to potential new customers to introduce the representative, gather account information, schedule appointments, and generate quotes.
• Use the CRM daily to plan schedules in advance and maintain a documented communication plan.
• Achieve assigned lead and sold quotas for target customers, competitive accounts, and non-users.
• Market and sell the company’s equipment and services.
• Create new accounts and maintain existing customer accounts.
• Record, track, and report sales activity and customer and competitive information accurately and on time using approved sales automation tools, including CRM.
• Develop and present proposals to customers to support sales of equipment and aftermarket services.
• Execute sales contacts according to customer marketing and Corporate Sales Manager direction, campaign requirements, leads, and other sales execution needs.
• Complete assigned training, certification, and personal development requirements.
• Participate in sales training and meetings.

Benefits

• Competitive compensation and paid time off.
• Extensive hands-on and product training.
• Company vehicle allowance and gas card.
• Cell phone and laptop.
• 401(k) plan with 4% company match.
• Medical, dental, and vision insurance.
• Company-paid short- and long-term disability insurance.
• Company-paid life insurance with additional purchase options.
• Company-paid holidays.
• Company clothing.
• Incentive-based rewards tied to performance.
• Career path opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level