Inbound Digital Marketing Manager

SpaceManager Closets • Houston, TX

13h

About The Position

SpaceManager Closets has built, installed, and stood behind custom closets and storage solutions in Houston for over 28 years. We manufacture in-house. We install with our own crews. We back every project with a lifetime transferable warranty. We are not a franchise. We are not a big-box upsell. We are the real thing -- and we are growing. We are looking for a Marketing Manager to own our entire inbound marketing operation. This is not a coordinator role. It is not a social media role. It is a full-funnel inbound leadership position that happens to include social as one of many channels. You will have a videographer as your direct report (already hired, already shooting) and a third-party Google Ads and Meta Ads agency to supervise. You report directly to the CEO.

Requirements

• 3-6 years of marketing experience with demonstrated success building and scaling inbound programs that generate real, qualified leads -- not just traffic.
• Hands-on HubSpot experience: workflows you have built, email sequences you have deployed, landing pages you have launched, and pipeline reports you have owned.
• A working knowledge of SEO: keyword research, on-page optimization, and content gap analysis.
• Enough knowledge of Google Ads and Meta Ads to challenge an agency when the numbers don't add up.
• Strong writing skills -- you can write a compelling, buyer-centric blog post and a sharp email nurture sequence in the same afternoon.
• Experience managing a direct report or external vendor against hard performance metrics.
• Comfort with both strategic planning and tactical execution. You can think in funnels and still hit publish.

Nice To Haves

• Experience in home improvement, residential construction, luxury home services, or any industry where buyers research heavily before they buy.

Responsibilities

• Design and execute a comprehensive inbound marketing strategy that drives qualified leads into the sales pipeline, consistently, month over month.
• Own the editorial calendar and publishing cadence: 3 SEO-optimized blog posts per week, a biweekly email newsletter, and daily social content across LinkedIn and Pinterest.
• Build and run HubSpot: lead nurturing workflows, landing pages, CTAs, segmented email campaigns, and weekly pipeline reporting to the CEO.
• Supervise the third-party PPC agency running Google Ads and Meta Ads -- set direction, define lead quality standards, review performance weekly, and hold them accountable to CPL and ROAS targets.
• Direct the videographer: content briefs, shot lists, creative review, and approval before anything goes live.
• Track and report on full-funnel inbound performance: organic traffic, keyword rankings, email engagement, social-sourced leads, paid CPL, and lead-to-appointment conversion rate.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed